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Sedu

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2") with free heat proof pouch

5,373 Reviews Photo & Video Reviews Post Yours!
Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smooths and tames frizzy hair fo...
$160.00
$129.99
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Specifications

Specifications

Cord Length:
  • 9 Foot
Max Temperature:
  • 410 Degrees Fahrenheit
Warranty:
  • 2 Year(s)
Material:
  • Tourmaline
  • Ceramic
Voltage:
  • 110
Min Temperature:
  • 240 Degrees Fahrenheit
Included Bonus:
  • Pouch
Technology :
  • Ionic
Plug Type:
  • Standard
Plate Size:
  • 1-1/2 Inch

Folica's Warranty

Folica stands behind every product we sell and we honor all manufacturers' warranties. For all electrical appliances we offer complete protection. If you experience any problem with an item purchased from us and it's still under the warranty period, all you have to do is fill out our Warranty Replacement form, send us the items plus a small shipping and handling fee and we will take care of the rest. We'll repair or replace your item with a new product or a Folica Certified Refurbished product. It's that simple.

View Folica's Warranty Refund Policy in full

 

Overview

Overview

Total Beauty
Free Heat Proof Pouch

Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy for long-lasting results. Sedu's patented ultra-smooth ceramic/tourmaline plates guarantee smooth straightening motion without pulling or breaking of hair. Includes free heat resistant case. Sedu is receiving rave reviews. A customer recently wrote in to say "I had this iron for over 2 years and it still works wonders. Makes hair shiny and lustrous, no damage to hair and easy to use. This is the only brand of flat irons that I use. It's worth every penny!"

See More Customer Reviews


  • Features
  • Benefits
Highest Quality Tourmaline Infused Ceramic Plates Sedu's Ion-rich plates reduce static, eliminating frizz so you get shinier, smoother hair
1.5 Inch Plate Design Sedu's unique width creates faster results
2 Year Warranty Sedu stands by its world class, professional grade
flat iron
Unique Polishing Process Flawlessly smooth ceramic plates for shinier, healthier hair without pulling or breakage
Exclusive Infra Red Heat Technology Sedu seals in hair's natural moisture to give you extra shine and luster
Exclusive Heat Optimization Technology Protects hair from high heat damage
Ergonomic Design Easy to hold, handle and manipulate
Ultra Lightweight The body is made of lightweight, high strength composite materials that are commonly used in aerospace industries
Adjustable Temperature Control Get the right temperature that delivers the best look while protecting your hair from heat damage
Faster heat time Sedu reaches temperature target faster than ordinary
flat irons; get to your target temperature in 25 seconds
Professional Grade and Length Power Cord Makes Sedu easier to use and more durable than ordinary flat irons
Adjustable Temperature Control 370-400°F (course, very thick, ethnic)
350-370°F (wavy, curly)
330-350°F (normal, textured)
300-330°F (thin, easy to curl)
240-300°F (fragile, very fine)

Customers Rave

Before & After Photos


Video

Industry Praise

Totalbeauty.com's
2010 EDITOR'S CHOICE
FOR BEST STRAIGHTENER

Sedu flat irons were a huge hit backstage at this year's Emmy Awards. Several celebrities including Geena Davis, Kathy Griffin, Jennifer Love Hewitt, Annette Benning, Debra Messing, Stockard Channing, Candice Bergen, Lisa Kudrow, Kyra Sedgwick, Jaime Pressly, Megan Mullally and Jane Kaczmarek received Sedu Flat Irons.

Sedu was also a popular item backstage at the 2006 Fashion Rocks Week, a NYC star-studded week that celebrates the best in both the fashion and music industries. Backstage guests included Christina Aguliera, Beyonce, Bon Jovi, Jamie Foxx, Faith Hill, Tim McGraw, The Black Eyed Peas, Jay-Z and Kanye West; as well as other top performing artists.

How-to & Styling Tips

How-To
  1. Place the appliance on a heatproof mat.
  2. Plug the appliance into a wall outlet (110V/120V, 50/60 Hz).
  3. Select temperature setting.
  4. Move the switch to "ON" position. (The styler will be ready to use in 40 - 60 seconds when light starts blinking)
  5. When lowering the temperature, light will temporarily go off while cooling down. Styler is ready to use again when light is blinking.
  6. Turn the power off after usage.

Storage

Allow appliance to cool and keep out of reach of children. NEVER wrap cord around the iron since this will cause cord to break prematurely. Avoid jerking bending or twisting cord, especially at plug and iron connection points. A heatproof pouch is suggested for storing purposes. Do not store iron at full heat in pouch, allow to cool. Unplug iron prior to storing in pouch.

Brand: Sedu
Model No: su-150A
Folica SKU: A8561
Warranty: 2 year - Details
100% Guaranteed Authentic

Most Helpful Reviews

I'm In Love!

okay, so i'm an african american with naturally kinky, curly hair. it's very very thick and hard to manage. i used to use the maxiglide and it was a complete waste of money. after buying the sedu i wa… Read More

Julia Feb 17, 2010
1301 out of 1353 shoppers thought this review was helpful.

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Ask & Answer

Dual Voltage Can Be Used To Usa Too...

Tiffany is the dual voltage can be used here in USA too? Is this gives me the same results as the regular sedu flat iron? Ultra smooth, shiny... Read More

Divina Apr 26, 2012
1 out of 1 shoppers thought this post was helpful.

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Reply to this post
Which Is Best Sedu Flat Iron 1"1/2 Or 1" Or Dual Voltage?

I am shopping for a hair straightener and i"ve heard the Sedu flat iron is excellent. I have a meduim fine natural curly hair and i couln't find any best flat iron. Also, I am looking for the dual voltage that can be use in the Philippines. Which is better results to use the regular sedu flat iron 11/2 ceramic plate that i can use a converter or to get the dual voltage? Please i need help before i have to buy which is best. Need an answer before i travel. Thank you. Read More

Divina from United States Apr 23, 2012
1 out of 1 shoppers thought this post wasn't helpful.

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