Free Shipping Over $50
20% off Top Ten Lists
Sedu

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2") with free heat proof pouch

5,297 Reviews Photo & Video Reviews Post Yours!
Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smooths and tames frizzy hair fo...
$160.00
$129.99
Save 19% + Free Shipping + Free Gift
In Stock
Ships within 24 hours

As Seen In

Specifications

Specifications

Cord Length:
  • 9 Foot
Max Temperature:
  • 410 Degrees Fahrenheit
Warranty:
  • 2 Year(s)
Material:
  • Tourmaline
  • Ceramic
Voltage:
  • 110
Min Temperature:
  • 240 Degrees Fahrenheit
Included Bonus:
  • Pouch
Technology :
  • Ionic
Plug Type:
  • Standard
Plate Size:
  • 1-1/2 Inch

Folica's Warranty

Folica stands behind every product we sell and we honor all manufacturers' warranties. For all electrical appliances we offer complete protection. If you experience any problem with an item purchased from us and it's still under the warranty period, all you have to do is fill out our Warranty Replacement form, send us the items plus a small shipping and handling fee and we will take care of the rest. We'll repair or replace your item with a new product or a Folica Certified Refurbished product. It's that simple.

View Folica's Warranty Refund Policy in full

Overview

Overview

Free Heat Proof Pouch

Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy for long-lasting results. Sedu's patented ultra-smooth ceramic/tourmaline plates guarantee smooth straightening motion without pulling or breaking of hair. Includes free heat resistant case. Sedu is receiving rave reviews. A customer recently wrote in to say "I had this iron for over 2 years and it still works wonders. Makes hair shiny and lustrous, no damage to hair and easy to use. This is the only brand of flat irons that I use. It's worth every penny!"

See More Customer Reviews


  • Features
  • Benefits
Highest Quality Tourmaline Infused Ceramic Plates Sedu's Ion-rich plates reduce static, eliminating frizz so you get shinier, smoother hair
1.5 Inch Plate Design Sedu's unique width creates faster results
2 Year Warranty Sedu stands by its world class, professional grade
flat iron
Unique Polishing Process Flawlessly smooth ceramic plates for shinier, healthier hair without pulling or breakage
Exclusive Infra Red Heat Technology Sedu seals in hair's natural moisture to give you extra shine and luster
Exclusive Heat Optimization Technology Protects hair from high heat damage
Ergonomic Design Easy to hold, handle and manipulate
Ultra Lightweight The body is made of lightweight, high strength composite materials that are commonly used in aerospace industries
Adjustable Temperature Control Get the right temperature that delivers the best look while protecting your hair from heat damage
Faster heat time Sedu reaches temperature target faster than ordinary
flat irons; get to your target temperature in 25 seconds
Professional Grade and Length Power Cord Makes Sedu easier to use and more durable than ordinary flat irons
Adjustable Temperature Control 370-400°F (course, very thick, ethnic)
350-370°F (wavy, curly)
330-350°F (normal, textured)
300-330°F (thin, easy to curl)
240-300°F (fragile, very fine)

Customers Rave

Before & After Photos


Video

Industry Praise

Totalbeauty.com's
2010 EDITOR'S CHOICE
FOR BEST STRAIGHTENER

Sedu flat irons were a huge hit backstage at this year's Emmy Awards. Several celebrities including Geena Davis, Kathy Griffin, Jennifer Love Hewitt, Annette Benning, Debra Messing, Stockard Channing, Candice Bergen, Lisa Kudrow, Kyra Sedgwick, Jaime Pressly, Megan Mullally and Jane Kaczmarek received Sedu Flat Irons.

Sedu was also a popular item backstage at the 2006 Fashion Rocks Week, a NYC star-studded week that celebrates the best in both the fashion and music industries. Backstage guests included Christina Aguliera, Beyonce, Bon Jovi, Jamie Foxx, Faith Hill, Tim McGraw, The Black Eyed Peas, Jay-Z and Kanye West; as well as other top performing artists.

How-to & Styling Tips

How-To
  1. Place the appliance on a heatproof mat.
  2. Plug the appliance into a wall outlet (110V/120V, 50/60 Hz).
  3. Select temperature setting.
  4. Move the switch to "ON" position. (The styler will be ready to use in 40 - 60 seconds when light starts blinking)
  5. When lowering the temperature, light will temporarily go off while cooling down. Styler is ready to use again when light is blinking.
  6. Turn the power off after usage.

Storage

Allow appliance to cool and keep out of reach of children. NEVER wrap cord around the iron since this will cause cord to break prematurely. Avoid jerking bending or twisting cord, especially at plug and iron connection points. A heatproof pouch is suggested for storing purposes. Do not store iron at full heat in pouch, allow to cool. Unplug iron prior to storing in pouch.

Brand: Sedu
Model No: su-150A
Folica SKU: A8561
Warranty: 2 year - Details
100% Guaranteed Authentic

Most Helpful Reviews

I'm In Love!

okay, so i'm an african american with naturally kinky, curly hair. it's very very thick and hard to manage. i used to use the maxiglide and it was a complete waste of money. after buying the sedu i wa… Read More

Julia Feb 17, 2010
1181 out of 1228 shoppers thought this review was helpful.

Was this post helpful?

Yes
No

Ask & Answer

Return My Flat Iron

Hi, I was wondering if I could return my Sedu Pro Ionic Ceramic Tourmaline Flat Iron if I ended up not being satisfied with this straightener. Could I return it and get the money that I paid for it back? I just want to make sure that if I don't end up loving this flat iron, I didn't waste my money. Thankyou very much! I really appreciate it. Read More

Reherhea Dec 13, 2011
11 out of 15 shoppers thought this post was helpful.

Was this post helpful?

Yes
No
Reply to this post
European Voltage

Do you have a version of
Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2")
with European Voltage?
I want to send one to daughter in France Read More

Bill H. from Canada Dec 9, 2011
3 out of 6 shoppers thought this post was helpful.

Was this post helpful?

Yes
No
Reply to this post
You may also like
  • Sedu Anti-Frizz Polishing Treatment with Moroccan Argan Oil Best of Folica

    Sedu Anti-Frizz Polishing Treatment with Moroccan Argan Oil

    Sedu Anti-Frizz Polishing Treatment with pure Moroccan Argan Oil protects from heat damage, leaves hair incredibly smooth and shiny and controls frizz. . Similar to Moroccanoil, it contains Argan Oil which is produced from the kernels of the argan tree, found in Morocco. Argan Oil is extraordinarily rich in things like natural tocopherols and vitamin E.

    183 reviews Photo & Video Reviews
    New Price: $16.00 - $37.00
  • Sedu Moisturizing Heat Protecting Boost

    Sedu Moisturizing Heat Protecting Boost

    New Moisturizing Heat Protecting Boost from Sedu gives thirsty hair the moisture it needs. It buffers the heat from blow dryers, curling irons, flat irons, and hot rollers, while enhancing the effectiveness of each. Leaves your hair soft, shiny, and smooth. Ideal for all hair types.

    Old Price: $18.00 New Price: $12.99
  • Sedu Revolution Pro Tourmaline Ionic 4000i Hair Dryer Best of Folica

    Sedu Revolution Pro Tourmaline Ionic 4000i Hair Dryer

    Sedu continues to innovate in its line of heat styling products with creativity and the latest advanced technology. One of the first professional hair dryers of its kind with super compact size and light weight design, Sedu Revolution Tourmaline Ionic 4000i Hair Dryer has 60% more power than a conventional dryer. With the most effective tourmaline coated ionic generator, this dryer reduces frizz and static by 90% and cuts drying time in half. Get it today, Sedu Revolution Tourmaline Ionic 4000i Hair Dryer is the only dryer you will ever need!

    588 reviews Photo & Video Reviews
    Old Price: $200.00 New Price: $159.99
    Free Shipping + Free Gift
  • Sedu Revolution 7 Piece Essential Kit

    Sedu Revolution 7 Piece Essential Kit

    This 7 piece professional styling set equips you to be your own pro stylist right at home. The 7 piece set includes tools specifically selected for use with Sedu styling irons, including: 3 expandable hair clips, 1 styling comb, 1 paddle brush, 1 travel case and 1 detachable heat proof mat. The convenient travel case provides just the right amount of storage for your iron and favorite styling tools.

    New Price: $40.00
  • Sedu Revolution Tourmaline Ionic Styling Iron 1 Best of Folica

    Sedu Revolution Tourmaline Ionic Styling Iron 1

    Sedu Revolution Styling Iron features revolutionary technologies that allow you to create any hairstyle imaginable with half of the time and virtually no damage. Sedu Revolution's Ultra Smooth 1 inch plates leave your hair shiny and healthy. Includes 2 year warranty and free heat proof mat/pouch.

    804 reviews Photo & Video Reviews
    Old Price: $200.00 New Price: $159.99
    Free Shipping + Free Gift
2024763294
Leave Feedback