HAI 1.0 NEO Styling Iron
- 1" wide NEO plates
- Less friction than ceramic plates
- Smoothest glide possible - no pulling or snagging
- Damage Control Technology works simultaneously in multiple dimensions
- Digital temperature control features
- Variable heat settings (250ºF-450ºF)
- Memory button saves your last used heat setting
- 60-minute auto shut-off
- 9-foot 360º swivel professional power cord
- TUV certification
- About the brand
Revolutionary NEO plate material provides complete damaged control technology. The NEO textured plates create more surface area contact with hair, to cradle and separate hair, leaving the hair shaft round to maintain natural volume.
NEO Plates control the transmission of heat to hair to reduce thermal damage. NEO plates are infused with Nano Tourmaline creating negative ions and far-infrared rays.
What is Damaged Control Technology?
Damage Control Technology is the next evolution in heated styling appliances building off the original Ceramic Fusion Technology and pushing it to the next level. DCT works on multiple levels to significantly reduce hair breakage and damage. DCT is the secret to NEO plates found exclusively on the HAI 1.0 NEO Styling Iron.
How Does it Work?
NEO plates have a unique textured surface which create more contact with hair; so more hair moves against the heated surface rather than rubbing against other hairs which is a major cause of splitting and damage
NEO plates separate hair and cup the hair shaft, leaving the hair shaft round with its natural volume - instead of flattened and compressed where bending and breakage can occur.
NEO plates transfer heat to hair in a controlled manner to reduce heat damage yet maintain style efficacy for all hair types
NEO plates with DCT create less friction than any other material for the smoothest glide with zero pulling or snagging of the hair.
NEO plates are infused with Nano Tourmaline to generate negative ions and far-infrared rays for added health benefits such as increased shine and reduced frizz/static.
What is Damaged Control Technology good for?
Specifically engineered for color-treated, chemically treated hair, and optimal hair health for every day heat appliance users. This flat iron is not recommended for extremely thick, coarse hair.
Model#: H-0319 / SKU: 008432
HAI® has built a legacy of integrity that separates it from its competitors. HAI® was the first to bring ceramic flat iron technology to the Professional Styling Tool industry. The HAI® brand has always stood for superlative products and authentic relationships that are tried, tested and true. HAI® has established a trust with beauty enthusiasts that is built on integrity and a level of customer service that is unparalleled.