25% off site wide. 35% off Theorie.
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  • #buzzworthy / #TitanSculpt

    Discover the SAGA II TitanSculpt Curler, elevating curl crafting to an art. Innovatively engineered by Theorie, creators of legendary fine hair tools, this sophisticated styling tool frizz and static disappear and all kinds of beautiful curls emerge. Loose layers. Textured or twisted bobs. Tousled waves and shapely curls – gliding off the barrel like silk, full of soft body, bounce and shine.

    Old Price: $165.00 New Price: $145.00
  • #top 10 / #polished curls

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $120.00
  • #full body waves / #wet/dry

    Create style, fullness and volume while you dry. Sultra's The Vixen Volumizing Dryer Brush features an ion generator that produces the highest number of negative ions possible to dry hair faster while maintaining hairs natural moisture. Negative ions combined with far infrared heat and a 1" dual-bristled heated barrel leave hair looking smooth, shiny and full of volume. Use on damp or dry hair to create curl, bend or wave.

    New Price: $149.00
  • #trending / #TitanSculpt

    Crafted by Theorie, legendary creators of fine hair tools, the Quantum Switch elevates styling to an art with beautiful tapered barrels, carved from lustrous titanium then infused with the finest-grade ceramic particles. Quantum Switch reaches desired temperatures in seconds. Hair glides effortlessly across silky-smooth barrels, without tugs, snags or catches. Impeccable curls emerge quickly, effortlessly and in perfect shape—like exquisite works of art.

    Old Price: $245.00 New Price: $225.00
  • #polished curls / #shine

    Create enviable curls with long-lasting shine. T3 Digital SinglePass technology heats up fast and ensures even, consistent heating along the tourmaline and ceramic barrel as you style for frizz-free, polished curls in one twirl. The interchangeable barrel design also offers great versatility: explore endless looks with additional T3 barrels (sold separately).

    New Price: $185.00
  • #special pricing / #polished curls

    The Elite Professional Series Digital Curling Iron by AbsoluteHeat distributes heat evenly with it's ceramic/tourmaline infused barrel and clip, resulting in less frizz and beautiful, bouncy curls-no matter the hair type.

    Old Price: $90.00 New Price: $70.00
  • #bestselling / #great value

    BaByliss PRO Nano Titanium Spring Curling Iron uses titanium and ceramic barrel technology that gives smooth, easy curling control. The result are shiny, frizz free curls and waves. Available in 4 barrel sizes.

    New Price: $49.00
  • #oval barrel / #tri-zone™ tech

    ghd curve classic wave wand is an oval shaped wand to create deep waves and glamorous movement on longer hair.

    New Price: $199.00
  • #undone waves

    Create tousled waves with long-lasting shine. T3 Whirl Convertible ensures even, consistent heating along the tapered tourmaline ceramic barrel as you style for frizz-free, shiny waves. The interchangeable barrel design offers endless looks with additional T3 barrels (sold separately).

    New Price: $185.00
  • #beachy waves / #clipless

    Limited Time Pricing on Sultra The Bombshell 1½" Rod Curling Iron. Sultra's exclusive Dual-Heater Technology mends hair during the styling process with far infrared rays making the Bombshell perfect for color-treated, dry or damaged hair and the clipless rod leaves no clip lines on curls.

    New Price: $130.00
  • #full body waves / #ionic

    The new T3 Bodywaver large barrel styling iron allows you to make waves, create volume and enhance shine with the ease of a pro stylist. It’s like getting the look of a professional blowout without having to use a blowdryer and round brush. Features a unique hollow barrel infused with proprietary T3 Tourmaline and Ceramic, and new SinglePass™ Radial heating Technology for fast, flawless, damage-free styling.

    New Price: $149.00
  • #volume / #retro

    Va-va-volume! The BaBylissPRO Nano Titanium Thermal Brush Iron produces volume and fullness that lasts, even on shorter or thinner hair. Designed to provide superior lift at the roots, this iron features metal brushes that allow better heat transfer. The ultra-smooth, highly polished combs glide through hair to smooth and reduce frizz. 50 heat settings offer precise control, and Nano Titanium advanced technology produces super-shiny results. Available in ¾" and 1".

    New Price: $79.99
  • #trending / #secret weapon

    Sarah Potempa designed the Beachwaver to make it simple to get glamorous waves. By selecting left or right, clamping your hair and pressing 'go", the beachwaver rotates to create red carpet waves. The beach waver is easy on the wrist and creates waves quickly and gently.

    New Price: $199.00
  • #top 10 / #beachy waves

    The award-winning Bombshell 1-Inch Curling Rod uses ThermaTru Ceramic Technology to create long-lasting curls and voluminous waves that are frizz-free and shiny!

    New Price: $130.00
  • #luxury / #clipless

    Effortlessly create playful beachy waves, perfectly defined spirals – and everything in between with the T3 Whirl Trio Interchangeable Barrel Styling Wand.

    New Price: $270.00
  • #top 10 / #bestselling

    An innovative, effective curling iron that features high power, instant heat for consistent, dependable results on any type of hair. Available in a variety of barrel sizes.

    New Price: $32.99 - $44.99
  • #wet/dry / #smoothing

    The Hot Tools Hot Air Styler offers the convenience of 4 styling tools in one. It delivers maximum versatility with interchangeable attachments including a concentrator, straightener 1½" round brush and a vent brush for a variety of styling needs.

    New Price: $65.00
  • #clipless / #interchangeable

    The Amika 4P Interchangeable Barrel Curler Set includes 4 clip-free barrels for smooth curls and waves of any size or style.

    Old Price: $200.00 New Price: $160.00
  • #undone waves

    The CHI Digital Deep Waver creates deep waves with W shaped plates. Ceramic plates create smooth frizz free waves.

    Old Price: $129.95 New Price: $70.00
  • #tight curls / #tapered

    Hot Tools Professional Gold Tapered Curling Irons gives you a variety of looks thanks to the tapered barrel that allows you to make tight or looser curls, depending on where you wrap your hair.

    New Price: $42.99
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