• Editor's Picks

  • /
  • Best Sellers

  • #must-have / #anti-breakage

    The mid size Wet Brush Pro better known as Midi, is a unique size making this brush perfect for the salon, at home and everywhere in between. Say goodbye to tugging and tearing forever.

    New Price: $6.99
  • #thick hair / #made in italy

    With unparalleled technology, Solia SuperHot Professional Lightweight Dryer - with its advanced double-wave heating technology - is designed to tame even the most complex and multi-textured hair, and is ideal for locking in keratin treatments.

    Old Price: $160.00 New Price: $130.00
  • #editors' pick / #must-have

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #top 10 / #stylist fav

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $205.00
  • #top 10 / #classic curls

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #trending / #beachy waves

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #bestselling / #folica steal

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability. Its hair styling tools have always been developed with a focus on long-term maintenance of healthy hair.

    Old Price: $100.00 New Price: $75.00
  • #award-winning / #thick hair

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #top 10 / #diffuser

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $20.00
  • #must-have / #volume

    Ibiza's EX series is the most innovative design in ergonomics in a round brush EVER! Light weight and easy to maneuver. EX4 is perfect for for volume, ideal for the crown of the head and medium to long hair.

    New Price: $50.00
  • #TitanSculpt / #shine

    Discover the brilliant new standard of smooth with the Saga II TitanSculpt™ 1" Flat Iron, by Theorie. TitanSculpt™ Flat Iron plates are individually molded from solid titanium for faster heat conduction then over-glazed with fine ceramic for perfectly consistent heat. Hot spots, microscopic pits and friction are eliminated, for plates with the power to create faster, smoother longer-lasting hairstyles.

    Old Price: $185.00 New Price: $165.00
  • #buzzworthy / #premium

    Discover the brilliant new standard of smooth with the Saga II TitanSculpt™ 1½" Flat Iron, by Theorie. TitanSculpt™ Flat Iron plates are individually molded from solid titanium for faster heat conduction then over-glazed with fine ceramic for perfectly consistent heat. Hot spots, microscopic pits and friction are eliminated, for plates with the power to create faster, smoother longer-lasting hairstyles.

    Old Price: $185.00 New Price: $165.00
  • #ultra lightweight / #shine

    Discover the SAGA II AIRSHINE Dryer—innovatively elevated to a class of it’s own—a lightweight dryer with phenomenal power for effortlessly flawless style. With cutting-edge technology to focus air exactly where it’s needed, minimizing damage and frizz — Creating gorgeous glossy hairstyles full of life, light and movement.

    Old Price: $198.00 New Price: $180.00
  • #buzzworthy / #TitanSculpt

    Discover the SAGA II TitanSculpt Curler, elevating curl crafting to an art. Innovatively engineered by Theorie, creators of legendary fine hair tools, this sophisticated styling tool frizz and static disappear and all kinds of beautiful curls emerge. Loose layers. Textured or twisted bobs. Tousled waves and shapely curls – gliding off the barrel like silk, full of soft body, bounce and shine.

    Old Price: $165.00 New Price: $145.00
  • #editors' pick / #TitanSculpt

    Discover the world’s most luxurious styler with the power to transform styling into a fine art, the Quantum Flat Iron, by Theorie. Flawlessly engineered to protect hair from inside and out, the Quantum’s ultra-smooth plates handle hair like fine silk and heat strands from the inner core to increase moisture retention. Cuticles are sealed—creating sleek glossy hairstyles that are divinely silky and frizz-free.

    Old Price: $225.00 New Price: $195.00
  • #trending / #TitanSculpt

    Crafted by Theorie, legendary creators of fine hair tools, the Quantum Switch elevates styling to an art with beautiful tapered barrels, carved from lustrous titanium then infused with the finest-grade ceramic particles. Quantum Switch reaches desired temperatures in seconds. Hair glides effortlessly across silky-smooth barrels, without tugs, snags or catches. Impeccable curls emerge quickly, effortlessly and in perfect shape—like exquisite works of art.

    Old Price: $245.00 New Price: $215.00
  • #editors' pick / #volume

    Compact Size. Mighty Results. This speed-styling wonder packs all the features of a full-size dryer in an ultralight body to make blowdrying a breeze. The unique folding handle helps eliminate space-waste, making this petite-yet-powerful dryer ideal for storage in small places or styling on-the-go. Dry hair fast and healthy anytime, anywhere.

    New Price: $150.00
  • #luxury / #long-life

    The PROi combines an innovative, custom configured brushless motor and powerful T3 Tourmaline ProAire technology to generate high air velocity and air volume, enriched with negative ions for salon-perfect blowouts and professional-level styling.

    New Price: $350.00
  • #quiet / #lifetime-warranty

    With 35% less weight and more than enough power that allows the Elchim 3900 Light Ionic hair dryer to create perfect styles in half the time and leaves hair shiny, thanks to the ionic ceramic system. It's also “light” on the environment , thanks to its quick drying speed, which reduces energy consumption, and the recyclable materials it's made from. Includes the electromagnetic wave protection system.

    New Price: $199.00
  • #eco-friendly

    35% less weight and more than enough power that allows the Elchim 3900 Light Ionic hair dryer to create perfect styles in half the time and leaves hair shiny, thanks to the ionic ceramic system. It's also “light” on the environment thanks to its quick drying speed, reducing energy consumption. Includes protection system from (EMF) electromagnetic field.

    New Price: $199.00
  • #must-have / #secret weapon

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $175.00 New Price: $150.00
  • #bestselling / #buzzworthy

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
  • #must-have / #smoothing

    The Knot Dr.™Pro is a paddle brush boasting 212 bristles. The spread of this impressive bristle count across the paddle allows for maximum coverage and creates an enjoyable detangling experience. The Pro brush has a sleek black, carbon body with brightly coloured pad and bristle tips.

    New Price: $19.00
  • #anti-breakage

    Combining the science of theDr. Knot Pro brush with a sleek and low-profile design, the PhD brush is a Pretty Handsome Devil, if we do say so ourselves! With a 135 bristle count spread across its streamlined body, the PhD creates an enjoyable detangling experience. The PhD is a brush that can be enjoyed by anyone including both men and women in home hair care environments and professionals in salons.

    New Price: $19.00
  • #travel friendly

    Whether you are an outdoor enthusiast or a seasoned swimmer, the Pro Aktiv is a must-have for your duffle bag. The Pro Aktiv brush is specially designed to detangle wet hair, making it perfect for styling after a swim or a post-workout shower – no conditioner necessary!

    New Price: $27.00
  • #editors' pick / #TitanSculpt

    Discover the world’s most luxurious styler with the power to transform styling into a fine art, the Quantum Flat Iron, by Theorie. Flawlessly engineered to protect hair from inside and out, the Quantum’s ultra-smooth plates handle hair like fine silk and heat strands from the inner core to increase moisture retention. Cuticles are sealed—creating sleek glossy hairstyles that are divinely silky and frizz-free.

    Old Price: $225.00 New Price: $195.00
  • #bestselling / #normal hair

    Achieve professional results. This original CHI 1 inch flat iron will straighten, curl and flip your hair.

    Old Price: $144.00 New Price: $120.00
  • #top 10 / #bestselling

    An innovative, effective curling iron that features high power, instant heat for consistent, dependable results on any type of hair. Available in a variety of barrel sizes.

    New Price: $33.00 - $45.00
  • #top 10 / #rootlifting

    For those looking for the absolute best quality and workmanship one can buy, try a brush from the Spornette Italian Collection of Boar Rounders.

    New Price: $15.50 - $19.99
  • #bestselling / #essentials

    The BaBylissPRO Ceramix Xtreme watt professional hair dryer powerfully and safely dries hair from the inside out with far-infrared heat technology.

    New Price: $59.00
  • #ultra lightweight / #quiet

    Parlux 3200 Compact Professional Hair Dryer are equipped with a high performance 2000+ hour, energy-efficient motor which outlasts the competition 5 to 1.

    Old Price: $158.10 New Price: $141.00
  • #bestselling / #normal hair

    Achieve professional results with the Pure Pink CHI Air Classic 1" Ceramic Tourmaline flat iron that will straighten, curl and flip your hair.

    Old Price: $130.00 New Price: $99.99
  • #bestselling / #ionic

    The Elchim 3900 Healthy Ionic Dryer is a lightweight, powerful dryer with an ionic ceramic system to moisturize hair while eliminating static.

    New Price: $195.00
  • #sensitive hair / #detangling

    The Spornette Brent Brush has a one of a kind design that features the classic boar bristle with the added protection of looped bristles.

    New Price: $35.00 - $40.00
  • #top 10

    1907 Copper Thermal Round Brush heats hair 30% faster with rapid and even heat distribution.

    New Price: $15.99 - $19.99
  • #editors' pick / #must-have

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #top 10 / #stylist fav

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $205.00
  • #top 10 / #classic curls

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #trending / #beachy waves

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #bestselling / #folica steal

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability. Its hair styling tools have always been developed with a focus on long-term maintenance of healthy hair.

    Old Price: $100.00 New Price: $75.00
  • #award-winning / #thick hair

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #top 10 / #diffuser

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $20.00
  • #must-have / #secret weapon

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $175.00 New Price: $150.00
  • #bestselling / #buzzworthy

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
  • #must-have / #smoothing

    The Knot Dr.™Pro is a paddle brush boasting 212 bristles. The spread of this impressive bristle count across the paddle allows for maximum coverage and creates an enjoyable detangling experience. The Pro brush has a sleek black, carbon body with brightly coloured pad and bristle tips.

    New Price: $19.00
  • #anti-breakage

    Combining the science of theDr. Knot Pro brush with a sleek and low-profile design, the PhD brush is a Pretty Handsome Devil, if we do say so ourselves! With a 135 bristle count spread across its streamlined body, the PhD creates an enjoyable detangling experience. The PhD is a brush that can be enjoyed by anyone including both men and women in home hair care environments and professionals in salons.

    New Price: $19.00
  • #travel friendly

    Whether you are an outdoor enthusiast or a seasoned swimmer, the Pro Aktiv is a must-have for your duffle bag. The Pro Aktiv brush is specially designed to detangle wet hair, making it perfect for styling after a swim or a post-workout shower – no conditioner necessary!

    New Price: $27.00
  • #great value / #ceramic

    TRIFECT FUSION - Utilizes advanced heat to deliver perfectly styled hair without damage caused by heat spikes.

    Old Price: $94.00 New Price: $64.00
  • #bestselling / #fixed temp

    The ghd Classic Styler is all you will ever need to create perfect curls, movement and volume. The GHD Classic Styler flat iron also auto adjusts for international voltages.

    Old Price: $240.00 New Price: $150.00
  • #top 10 / #fast drying

    Reduce your drying time by 50% with the high pressure Elchim Classic Professional Dryer. Less time drying means healthier shinier hair, every day.

    New Price: $146.00
  • #bestselling / #great value

    HAI Convertable Professional Ceramic Flat Iron is plated with specially-coated ceramic heat panels which protect hair using infra-red heat.

    New Price: $80.00
  • #shine

    Spornette 25 Porcupine Oval Boar Bristle Brush is a natural wood handle reinforced boar bristle brush with long stiff nylon porcupine bristles for deep penetration into any hair length or texture.

    New Price: $16.00
  • #bestselling / #ionic

    The SuperSolano 3500 Lite Professional Hair Dryer is handcrafted by Italian Artisans and offers a high performance lightweight motor with maximum speed.

    Old Price: $199.00 New Price: $182.00
  • #stylist fav / #ergonomic

    The Solano 3200 Top Power Hair Dryer delivers smooth, frizz-free, professional looking results!

    Old Price: $159.00 New Price: $130.00
  • #stylist fav / #great value

    For detangling, smoothing and grooming all types of medium to very long hair, try the DENMAN Paddle Brush.

    New Price: $17.60
  • #ceramic / #classic curls

    Conair Infiniti Nano Tourmaline Ceramic 1" Curling Iron combines micro particles of tourmaline ceramic and silver for a unique fusion that emits frizz-reducing natural ions and creates shiny, healthy-looking hair.

    Old Price: $33.00 New Price: $21.24
" A woman who cuts her hair is about to change her life. " -Coco Chanel.
Server Name