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  • #repairing / #100% natural

    Treat your hair and scalp to CAKE, a restorative serum that smooths, soothes, protects, and promotes growth.

    New Price: $72.00
  • #editors' pick / #addictive

    Fueled by nourishing ingredients derived from coconuts, olives, almonds, and other natural sources, this leave-in conditioning treatment does more than tame frizz.

    New Price: $42.00
  • #editors' pick / #must-have

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #trending / #luxury

    NUDE only has what it needs.

    New Price: $40.00
  • #shine / #clarifying

    Reverie NUDE Shampoo is a gentle cleanser that hydrates and enhances shine.

    New Price: $38.00
  • #top 10 / #classic curls

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #oval barrel / #tri-zone™ tech

    ghd curve classic wave wand is an oval shaped wand to create deep waves and glamorous movement on longer hair.

    New Price: $199.00
  • #shine / #classic curls

    Create enviable curls with long-lasting shine. T3 Digital SinglePass technology heats up fast and ensures even, consistent heating along the tourmaline and ceramic barrel as you style for frizz-free, polished curls in one twirl. The interchangeable barrel design also offers great versatility: explore endless looks with additional T3 barrels (sold separately).

    New Price: $185.00
  • #thick hair / #made in italy

    With unparalleled technology, Solia SuperHot Professional Lightweight Dryer - with its advanced double-wave heating technology - is designed to tame even the most complex and multi-textured hair, and is ideal for locking in keratin treatments.

    Old Price: $160.00 New Price: $130.00
  • #award-winning / #thick hair

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #bestselling / #folica steal

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability. Its hair styling tools have always been developed with a focus on long-term maintenance of healthy hair.

    Old Price: $100.00 New Price: $75.00
  • #great value / #thick hair

    The Solia SuperHot Professional Titanium Flat Iron delivers the optimal amount of heat for all hair types - from fine, delicate locks to the most complex and multi-textured hair. Ionic technology eliminates frizz by sealing in moisture, for the ultimate sleek and shiny finish. Titanium plates instantly deliver perfectly distributed heat with the first pass to drastically reduce styling time and damage and is ideal for keratin treatments.

    Old Price: $130.00 New Price: $100.00
  • Create tousled waves with long-lasting shine. T3 Whirl Convertible ensures even, consistent heating along the tapered tourmaline ceramic barrel as you style for frizz-free, shiny waves. The interchangeable barrel design offers endless looks with additional T3 barrels (sold separately).

    New Price: $185.00
  • #all hair types / #smoothing

    The Solia Professional Flat Iron features 1¼" floating ceramic plates, that evenly distribute heat for flawless results every time. With a variable temperature range from 170°F - 450°F and tourmaline technology, this iron produces the perfect level of heat for soft, shiny, hassle-free hair in no time flat!

    Old Price: $90.00 New Price: $70.00
  • #premium

    ghd Air Hair Dryer. The best blow-dry of your life.

    New Price: $200.00
  • #trending / #beachy waves

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $120.00
  • #top 10 / #stylist fav

    BaByliss PRO Nano Titanium Straightening Iron features an ionic generator and electronic temperature controls that makes flat ironing your hair simple and quick.

    Old Price: $139.00 New Price: $120.00
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