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  • #folica steal / #tourmaline

    Need the heat? But without the damage? The Solia SuperHot Professional Curling Iron delivers just the right amount of heat for your unique hair type. With custom temperature settings ranging from 310°F-450°F (154°C-232°C), Solia’s unique tourmaline ceramic barrels perfectly distribute heat to create smooth, soft, and defined curls. Negative ion technology eliminates damage and frizz, while preserving moisture and shine. This curling iron is designed for all hair types – from fine, delicate locks to tough-to-tame coarse hair, and everything in between.

    New Price: $75.00
  • #tourmaline / #beachy waves

    Need the heat? But without the damage? The Solia SuperHot Professional Curling Iron delivers just the right amount of heat for your unique hair type. With custom temperature settings ranging from 310°F-450°F (154°C-232°C), Solia’s unique tourmaline ceramic barrels perfectly distribute heat to create smooth, soft, and defined curls. Negative ion technology eliminates damage and frizz, while preserving moisture and shine. This curling iron is designed for all hair types – from fine, delicate locks to tough-to-tame coarse hair, and everything in between.

    New Price: $75.00
  • #editors' pick / #ceramic

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #award-winning / #ceramic

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • #thick hair / #made in italy

    With unparalleled technology, Solia SuperHot Professional Lightweight Dryer - with its advanced double-wave heating technology - is designed to tame even the most complex and multi-textured hair, and is ideal for locking in keratin treatments.

    Old Price: $160.00 New Price: $130.00
  • #bestselling / #stylist fav

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
  • #folica steal / #ceramic

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability. Its hair styling tools have always been developed with a focus on long-term maintenance of healthy hair.

    Old Price: $100.00 New Price: $80.00
  • #editors' pick / #travel friendly

    StyleShield™ technology provides infinitely smooth surfaces that eliminate residue buildup, maintaining optimum performance throughout the lifetime of the tools. Sedu's advanced heating system maintains consistent temperatures, protecting hair from multiple types of damage by increasing moisture retention and sealing in the hair's cuticles. The result? Beautifully silky, frizz-free hair. Discover the power of ICON and a lifetime of high style.

    Old Price: $225.00 New Price: $195.00
  • #digital / #shine

    StyleShield™ technology provides infinitely smooth surfaces that eliminate residue buildup, maintaining optimum performance throughout the lifetime of the tools. Sedu's advanced heating system maintains consistent temperatures, protecting hair from multiple types of damage by increasing moisture retention and sealing in the hair's cuticles. The result? Beautifully silky, frizz-free hair. Discover the power of ICON and a lifetime of high style.

    Old Price: $215.00 New Price: $185.00
  • #great value / #titanium

    The Solia SuperHot Professional Titanium Flat Iron delivers the optimal amount of heat for all hair types - from fine, delicate locks to the most complex and multi-textured hair. Ionic technology eliminates frizz by sealing in moisture, for the ultimate sleek and shiny finish. Titanium plates instantly deliver perfectly distributed heat with the first pass to drastically reduce styling time and damage and is ideal for keratin treatments.

    Old Price: $130.00 New Price: $100.00
  • #top 10 / #professional

    Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
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