Get the Sedu Classic 1.5

Sedu ICON Prive Hair Dryer Old Version

This particular model has been discontinued. Please see below for updated link.
$700.00
We're sorry, this product is no longer available.

Click here to see the new Sedu Icon Prive Hair Dryer

Featured in October's issue of Marie Clare! The Sedu ICON Prive Hair dryer is a professional lightweight ionic dryer that delivers unmatched performance. The Sedu ICON Prive delivers 93MPH wind to dry hair at lightning speed. It has 18 temperature, speed and ION combinations to perfect any style on any type of hair. 10,000 hour motor life surpasses the average motor life of other professional dryers. This dryer is equipped with ION off-on switch and comes with 2 concentrators and a diffuser. The Sedu Icon Prive dryer is backed by a 6 year warranty.

  • SKU: 006558   /  
  • Guaranteed Authentic
  • 93 MPH Softouch wind dries hair at lightning speed
  • 10,000 motor life vs 2,000 hours with other professional dryers
  • 18 temperature speed and ION combinations: makes styling any hair type easy
  • 1.05 pounds: Lightweight so hair drying won't seem such a chore
  • Patented ICON brushless motor uses an electronic controller to deliver 21,000 RPMS and use 70% less electricity vs most professional dryers 
  • Swivel cord
  • made in France
  • 6 Year Warranty 
Warranty: 6 Year(s)
Attachments Included: Concentrator, Diffuser
Watts: 2300
Voltage: 110
Cord Type: Swivel Cord
Technology : Quiet, Variable Heat Control, Cold Shot, Variable Speed Flow, Ionic, Ion Switch, Light Weight
Plug Type: Standard

Folica's Warranty

Folica stands behind every product we sell and we honor all manufacturers' warranties. For all electrical appliances we offer complete protection. If you experience any problem with an item purchased from us and it's still under the warranty period, all you have to do is fill out our Warranty Replacement form, send us the items plus a small shipping and handling fee and we will take care of the rest. We'll repair or replace your item with a new product or a Folica Certified Refurbished product. It's that simple.

View Folica's Warranty Refund Policy in full

NARROW BY HAIR TYPE
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
  • /
NARROW BY PRODUCT
  • Sedu ICON Prive Hair Dryer Old Version (14)
Sort By
  • Date
  •  / 
  • Helpfulness
  •  / 
  • Rating
  • Best Performance 1 Star Rating
    The performance n the weight of this dryer is gread! The speed goes away so did the dryer ,had to send it back 3 times in less than an year, the shipping cost like a new dryer (that would of last me an year at least).Also it's good to know since nowhere is mention that it is light but comes with extra box on the cord which makes it hard n hassardos in the salon environment .doesnt really help with the friz but it's light and powerful. After the first replacement I got it in non original box n no diffuser which made it hard to find another one that fits,try to contact the supplier no response about it.
    Be careful it's expensive and just to now with the shipping costs i spent way over 1000$

    Was this review helpful?

    (Yes)
    (No)
    Jan 12, 2013
  • I Love My Hair Now! 5 Star Rating
    I thought I've lost my mind when I bought this hairdryer! I have only been using it for a week now. I have thin but thick hair and is medium length. It use to take 25 minutes to blow dry and flat iron my hair. Now with the Sedu ICON Prive Hair Dryer and Sedu ICON flat iron has cut my hair styling time to 10 MINUTES! All hair dryers use to dry my hair into a big friz ball that use to take alot of flat ironing to straighten out. Now my hair dries so sleek and smooth that it does not require alot of flat ironing. My hair is AMAZING! My hair has never looked so health in all my life!

    The only thing I do not like about the hair dryer is that there is a fairly large retangle box that is attached to the middle of the electrical cord. Not sure what this is for but it is a little clumsy to work with in the bathroom and portability.

    I am also worried about the other reviews saying it broke down in a couple of months of getting it. It does have a 6 year warrenty so I am keeping my fingers crossed that I do not have to use it.

    Was this review helpful?

    (Yes)
    (No)
    Nov 25, 2012
    / London, Ontario
    HAIR TYPE
    Auburn / Dry Hair / Color Treated Hair / Fine or Thin Hair / Thick or Coarse Hair
  • :( No Hot Air Or Ionizer After Barely 400 Hrs Of Use :( 3 Star Rating
    The good: Was the best result I ever got from a hairdryer. Had perfect speed, ion level, and temperature to blow my thick, curly chin length bob straight & shiny in 4 min. It left my hair in perfect condition and little need for my flat iron.

    The bad and hugely disappointing: Turned on one morning after only 2 months and approx. 4 hours total of use to find no hot air or ionizer light! I clean the filter weekly and always put away after use, and never mistreated it.

    If this happened only with personal use, I can't imagine in a salon with 8 hrs + daily.

    Unacceptable for a hair dryer so expensive. Luckily I have a much less expensive backup that delivers equal results at a slightly lesser speed (Hanna Elite).


    So, 5 star result and 1 star quality = 3 stars

    Was this review helpful?

    (Yes)
    (No)
    Aug 18, 2012
    HAIR TYPE
    Black
  • Best Hair Dryer On The Market 5 Star Rating
    bought this for my fiance a few months back and she loves it. it dries her hair very, very, very quickly and evenly. i would highly recommend this to anyone in the market and not be put off by the price.

    Was this review helpful?

    (Yes)
    (No)
    Jul 28, 2012
  • Second Review:( 3 Star Rating
    so i am the one who wrote "dyson of dryers". Loved it from day one but now i am on my 4th replacement in as many months. five stylists in my salon have them and have had to send them back 3-4 times. i personally believe it is to powerful for its own good. the company know this and is working on it but it takes 3-4 weeks to get replacement. tpirchase with caution but its bad saw when its working. hope this helps.

    Was this review helpful?

    (Yes)
    (No)
    Jul 23, 2012
    / Sarasota Fl
  • So Far, So Good 4 Star Rating
    I am a busy hairstylist that uses the Sedu Icon Prive hairdryer on roughly 15 to 25 people a day. The dryer seems to be lighter than the Sedu 4000i dryer that i was using. The speed and force that the air comes out of the dryer is very good and the ion generator that is in the dryer is excellent which dryer my clients hair smooth on the first time. I do wish that the engineers that design products for industry would actually ask professionals what they like and do not like about their tools. This Icon Prive dryer had two faults. The spring attached concentrator nozzle comes off of the end of the dryer frequently as the nozzle does not keep the clips on the side of the nozzle tight on both sides of the nozzle. Secondly, there is an inline transformer in the middle of the power cord that simply creates something to constantly step on for my 12 to 14 hour days. Those things aside, if the speed switch does not go out like on the 4000i dryers, this dryer should be a good dryer.

    Was this review helpful?

    (Yes)
    (No)
    May 12, 2012
    / Germanton, NC
    HAIR TYPE
    Light Brown / Curly Hair / Thick or Coarse Hair
  • 5 Stars All The Way! 5 Star Rating
    Worth every penny! I've had the T3 and everything in between. Yes it's expensive but you won't regret it, love it!

    Was this review helpful?

    (Yes)
    (No)
    Apr 9, 2012
    HAIR TYPE
    Blonde / Normal Hair
  • Unbelievable 5 Star Rating
    I used to wish for a hair dryer with the air speed of a professional dog groomer's dryer AND the heat of a professional salon dryer - And the conditioning of ceramic/ionic properties. Also, how about a dryer that will last more than a year or two. Well, here it is and I am amazed at how much easier and faster it is to give my hair a professional look. I can see why this dryer is so expensive and when I bought it, I definitely kept in mind that I could return it if I wasn't pleased. But boy am I happy with it! Thrilled! Thanks, Folica.

    Was this review helpful?

    (Yes)
    (No)
    Jan 14, 2012
    / Virginia
    HAIR TYPE
    Light Brown / Thick or Coarse Hair / Chemically Treated Hair
  • Best Hair Dryer 5 Star Rating
    I got this hair dryer and I was hesitant because of the price. My hair is thick, and curly. It's very hard to style. I hated doing my hair before. This cuts the drying time and it is silky and like I got it done at the salon. I love this product. It is worth every penny.

    Was this review helpful?

    (Yes)
    (No)
    Jan 6, 2012
    / MD
  • The Dyson Of Hair Dryers 5 Star Rating
    just got this insane tool and it changed my overbooked days. drys in less than half the time and the finish is almost flat iron like. turn the ions off to get the victoria secrets bombshell blowout.

    Was this review helpful?

    (Yes)
    (No)
    Dec 24, 2011
    / Sarasota
Server Name