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Sedu ICON Prive Hair Dryer Old Version

This particular model has been discontinued. Please see below for updated link.
$700.00
We're sorry, this product is no longer available.

Click here to see the new Sedu Icon Prive Hair Dryer

Featured in October's issue of Marie Clare! The Sedu ICON Prive Hair dryer is a professional lightweight ionic dryer that delivers unmatched performance. The Sedu ICON Prive delivers 93MPH wind to dry hair at lightning speed. It has 18 temperature, speed and ION combinations to perfect any style on any type of hair. 10,000 hour motor life surpasses the average motor life of other professional dryers. This dryer is equipped with ION off-on switch and comes with 2 concentrators and a diffuser. The Sedu Icon Prive dryer is backed by a 6 year warranty.

  • SKU: 006558   /  
  • Guaranteed Authentic
  • 93 MPH Softouch wind dries hair at lightning speed
  • 10,000 motor life vs 2,000 hours with other professional dryers
  • 18 temperature speed and ION combinations: makes styling any hair type easy
  • 1.05 pounds: Lightweight so hair drying won't seem such a chore
  • Patented ICON brushless motor uses an electronic controller to deliver 21,000 RPMS and use 70% less electricity vs most professional dryers 
  • Swivel cord
  • made in France
  • 6 Year Warranty 
Attachments Included: Diffuser, Concentrator
Plug Type: Standard
Technology : Ion Switch, Ionic, Light Weight, Quiet, Variable Heat Control, Cold Shot, Variable Speed Flow
Voltage: 110
Cord Type: Swivel Cord
Warranty: 6 Year(s)
Watts: 2300

Folica's Warranty

Folica stands behind every product we sell and we honor all manufacturers' warranties. For all electrical appliances we offer complete protection. If you experience any problem with an item purchased from us and it's still under the warranty period, all you have to do is fill out our Warranty Replacement form, send us the items plus a small shipping and handling fee and we will take care of the rest. We'll repair or replace your item with a new product or a Folica Certified Refurbished product. It's that simple.

View Folica's Warranty Refund Policy in full

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  • Sedu ICON Prive Hair Dryer Old Version (14)
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  • Sedu Icon Prive Hair Dryer -excellent For Me 5 Star Rating
    I love my new hair dryer. I had reviewed all hair dryers and really wanted this one, but hesitated because of the price. I got a 25% off offer from Folica and that sealed the deal. It works well with the diffuser on my thick curly hair. I've also used it to dry furnishings on my show dog - a Miniature Schnauzer, who was very timid with my large hair dryer used on my Giant Schnauzers (which is a lot like a leaf blower). So I'm very happy to find a dryer that works quickly on my little guy. Tried to post a picture of my dog but my files are not sized to fit.

    Was this review helpful?

    (Yes)
    (No)
    Dec 19, 2011
    / Athens, GA
    HAIR TYPE
    Auburn / Curly Hair / Thick or Coarse Hair / Chemically Treated Hair
  • Words Cant Even Explain 5 Star Rating
    Okay - I know what you're thinking.. $700 for a BLOWDRYER ?!?! I got this hair dryer when I got out of hair school and started working at a High End Salon. I treat this baby like it's by child ( i didn't get it for 700 i paid full price ) . This is the best hair dryer in the world. I cant even describe how amazing. It dries my clients hair in LESS the half the time of a regular dryer. On Thick and Course hair it dries it silky , smooth and tangle free. For thin fine hair it dries it with tons of volume - or if done with the right round brush gives it tons of curl. This works with any type of hair with minimal damage.This is a must have. I know it's expensive but if you can afford it TRUST ME you will not regret it. This will last for you years and years. It comes with 6 year warranty , but it will easily last you for 15- 25. This thing is unreal and so durable. love love love love love this. Best . Blowdryer. Ever !

    Was this review helpful?

    (Yes)
    (No)
    Oct 25, 2011
    / Victoria, BC
    HAIR TYPE
    Medium Brown / Normal Hair / Oily Hair / Dry Hair / Curly Hair / Color Treated Hair / Fine or Thin Hair / Thick or Coarse Hair / Relaxed Hair / Synthetic Hair / Chemically Treated Hair
  • Good Investment 5 Star Rating
    At first I thought I had lost my mind. How could I justify so much money for a hairdryer. I don't style hair for a living.

    I have had this dryer for a few days now.( I wash my hair daily) It is quite a machine. I have the thickest, waviest mess of long coarse hair and was resolved to never getting a smooth blowout- even with my expensive Sultra.

    I called Folica and talked to the nicest person who had actually seen the hairdryer at work. While she told me she wanted one, she also told me that I could return it if it was not what I expected.

    Nothing could be more fair than that, so I revved up my Bill me Later account and took the plunge. Drying with the diffuser was so fast- and of course so is the nozzle blowout. I think the biggest payoff for me is the sleekness of my hair. I just never could get a blow dryer to work out the heavy waves that would remain after blowing it out- no matter what brush I used.

    If time is valuable to you, this is for you. If smooth hair is valuable to you- this is for you. If you are on the fence- remember how valuable YOU are- try it. The worst that can happen is that you won't like it and Folica has many options and great help when you call. Chances are- and be warned- you won't let them pry this from your fingers once you use it.

    Was this review helpful?

    (Yes)
    (No)
    Oct 23, 2011
    / United States
    HAIR TYPE
    Light Brown / Dry Hair / Curly Hair / Color Treated Hair / Thick or Coarse Hair
  • Best I've Used 5 Star Rating
    It is the quickest addiction I ever had in NY in my 40 years of hairdressing. I cannot even think of not having it in my life. It cut my blow drys on long hair in half. And on shorter and fine hair it creates mega volume.

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    (Yes)
    (No)
    Oct 19, 2011
    / New York
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