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Sedu

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1") with free heat proof pouch

1,596 Reviews Photo & Video Reviews Post Yours!
Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy or reb...
$150.00
$119.99
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Reviews

Based on 1,596 Reviews

Photo & Video Reviews
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  • Karin
    4 Star Rating
    My First Flat Iron
    This is my first flat iron. My hair is naturally straight. I used to use a curling iron to curl my hair but it didn't go too well. My hair dresser suggested I can try a flat iron and it really produced long lasting curls (normally my curls will disappear by the middle of the day with my cheap curling iron). The flat iron glides through my hair without any pulling and it didn't damage my hair at all. Also it heats up very faster, about 30 sec or so.
    1 out of 1 shoppers thought this review was helpful.

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    posted Jun 23, 2010
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  • Miriam
    5 Star Rating
    Had No Idea What I'd Been Missing!
    I am in love with my flat iron! I had only used a couple of cheap Walmart straighteners before. I used to think that high dollar straighteners were just a money racket. I had no idea what a difference there was! It is completely worth the money in my opinion. If you are considering an upgrade, DO IT. Spring for the SEDU, practice with it, see the results.. you'll be so glad you did! (And your hair will thank you for reducing heat-styling damage :) I like the 1 1/2 inch iron because I can straighten or curl easily. It heats up very quickly. I like the long cord. I also use CHI Silk Infusion and CHI 44 Iron Guard Spray. I ordered them the same time as the flat iron, and I am very happy with them. :)
    1 out of 1 shoppers thought this review was helpful.

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    posted Jun 22, 2010
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  • Jia-wen
    3 Star Rating
    Not Bad, But The 1 1/2
    I bought this flatiron 2 years ago after seeing all the great reviews. I debated between the 1" and the 1 1/2", but decided to go with the 1" so I have the option of using it for curling. Before this, I had owned many other flatirons. The Sedu 1" iron did not meet my expectations. After receiving it, I realized that curling my hair with a flatiron was almost impossible considering the length of my hair (I have thick long hair). I compared the iron to my friend's 1 1/2" Sedu flatiron. The 1" did not work as well as the larger one in terms of straightening my hair. I stuck with it for 2 years. A month after my 2 years warranty was up, it stopped working. I called Folica to see if they could give me a break on the one extra week, but the representatives told me they would only give me a $20 discount on a new one. The worst part of that is, it was the same week Folica already had the $20 off any Sedu flatiron. I told them that and they said that was the only thing they could do. Now I have no other choice but to buy a new one.
    5 out of 9 shoppers thought this review was helpful.

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    posted Jun 19, 2010
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  • Maria
    3 Star Rating
    It Does My Hair Good!!
    I have this model and loved it!!!the only problem is, my first Sedu just stopped working, luckily, it's under warranty, then I got the replacement but, the screws just came off after a few months of using it!! Now, I'm looking on maybe CHI, it seems like more durable the Sedu.
    1 out of 1 shoppers thought this review was helpful.

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    posted Jun 13, 2010
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  • Nikki
    3 Star Rating
    Good At First, Now Having Problems.
    I've had this iron for about 8 months now. When I first got it I really liked it. It straightened my hair very well. Then, after only a few months of use, and taking very good care of it, it broke. I can still use it, but it only will straighten if I do a large chunk of hair at a time. Otherwise, it doesn't grab my hair (i.e: The iron doesn't close completely). I have no idea how this happened because I never dropped it or anything. My sister has the same iron & hers also broke after a few months. It's disappointing because it was great at first & I thought it would last longer because of the price.
    1 out of 1 shoppers thought this review was helpful.

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    posted Jun 10, 2010
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  • Marta K.
    Incline Village N.v.
    4 Star Rating
    Great Flat Iron!
    I got this flat iron about 2 months ago and love it! It makes my hair feel soft and silky after straightening. I must say I was expecting it to be better than it is (has caused breakage in my hair and the shape is different which makes it difficult to curl) since it was so expensive, but I have enjoyed it. Big upgrade from Conair flat iron to the Sedu!
    1 out of 1 shoppers thought this review was helpful.

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    posted Jun 8, 2010
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  • Lauren
    5 Star Rating
    Amazing
    i just bought this after my CHI broke after 1 year. i like this one better because of the 2 year warranty, but it also keeps the volume in your hair much better than my CHI did. i cant live without it now!
    1 out of 1 shoppers thought this review was helpful.

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    posted May 31, 2010
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  • Ceca
    MN
    1 Star Rating
    Had To Resort To My Old Flat Iron!
    THIS IS THE WORST FLAT IRON I HAVE EVER PURCHASED! I am African American with thick long hair that almost reaches my behind. My hair is wavy and frizzy, but usually very easy to flat iron. This flat iron fried my hair, left my ends feeling dead, and as soon as I went outside the humidty caused it to puff up! I had to pull out my trusty HAI Stick to salvage what was left of my hair. Immediatley after using the Sedu I knew my hair was not as straight as I usually get it. I really thought this would be a good flat iron. I plan on exchanging it for a T3 or FHI.
    1 out of 1 shoppers thought this review was helpful.

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    posted May 30, 2010
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  • Erica
    5 Star Rating
    Way Better Then Ozon Naughty Girl Flat Iron
    Okay I've had this flat iron for literally years! I love it! But I "wanted" a new flat iron so I tried the Ozon Naughty Girl Flat Iron, like many people have said it works great for curling your hair, but I can't see buying a flat iron for curling. That flat iron just felt really fake nothing compared to the Sedu Flat Iron, BAR NONE!
    1 out of 1 shoppers thought this review was helpful.

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    posted May 28, 2010
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  • Lauren
    4 Star Rating
    Works Well With Hard Use
    Im really hard on my flat irons and this one seems to work pretty well. Its really light weight so its easy to use. But I am afraid if I drop it, it will break. But so far so good.
    1 out of 1 shoppers thought this review was helpful.

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    posted May 26, 2010
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