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Sedu

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1") with free heat proof pouch

1,596 Reviews Photo & Video Reviews Post Yours!
Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy or reb...
$150.00
$119.99
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Reviews

Based on 1,596 Reviews

Photo & Video Reviews
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  • Chemically Treated Hair (31)
  • Color Treated Hair (41)
  • Curly Hair (112)
  • Dry Hair (45)
  • Fine or Thin Hair (37)
  • Normal Hair (38)
  • Oily Hair (6)
  • Relaxed Hair (22)
  • Synthetic Hair (1)
  • Thick or Coarse Hair (67)
  • Auburn (2)
  • Black (25)
  • Blonde (15)
  • Dark Brown (43)
  • Light Brown (8)
  • Medium Brown (23)
  • Platinum Blonde (2)
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  • Samantha C.
    St. Paul, MN
    Hair
    Black
    Normal Hair
    5 Star Rating
    My Hair Is Actually Healthier Now!
    I have used my flat iron about 4 times since I have gotten it. It does make my hair shiny and soft and glides through so easily. The first time I glided it through my hair I thought it wasn't even going through because it was so smooth. I love the fact that the cord is so long and i dont think that it not being a swivel cord matters at all. Overall i really love this product. Even though my hair could look about the same if I used a cheaper flat iron there is a HUGE difference in how healthy my hair feels. I barely have any breakage anymore. I can use a lower heat setting with the Sedu and my hair still stays straight longer I used to flat iron every day but now I don't have to if I don't want to. . Even after putting it in a pony tail and taking it out I don't get a crimp in my hair it is still perfectly straight. I also love the sedu anti frizz serum that I got as a free sample and a little bit goes a really long way. I would definately recommend this product.

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    posted Nov 4, 2010
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  • Jorge O.
    3 Star Rating
    Ceramic
    The product is very good, but I had a lot problem in the purchase

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    posted Oct 28, 2010
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  • Simha
    Hair
    Thick or Coarse Hair
    5 Star Rating
    The Best!
    it's amazing- my hair is really thick and wavy and it takes half the time to do my hair than any other iron and i haven't even put it on the highest setting!
    1 out of 1 shoppers thought this review was helpful.

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    posted Oct 27, 2010
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  • Brittany
    Michigan
    Hair
    Dark Brown
    Normal Hair
    Dry Hair
    Curly Hair
    Color Treated Hair
    Thick or Coarse Hair
    Relaxed Hair
    Chemically Treated Hair
    3 Star Rating
    Not All They're Talked Up To Be
    I had this flat iron for maybe a year give or take a few months. It blew out while I was in the middle of doing someones hair. I have had my J Beverly Hills for way longer and those still work fine.

    Also, they were nice on to the hair but did not have an adjustable temperature. They felt light, but cheaply light.

    I won't be getting these again but they will prob be okay for people who don't use them often.

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    posted Oct 26, 2010
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  • Bernadette G.
    South Florida, US
    Hair
    Black
    Normal Hair
    Curly Hair
    Fine or Thin Hair
    5 Star Rating
    A Miracle
    I've been wearing my hair natural for over four years and I rarely straighten it (mainly because I had a bad experience when I got it professional straightened at a salon and I had heat damage and I did not straighten it again until over a year later). However, I must admit, sometimes I miss seeing it straight. So, I decided to invest in a flat iron. I only wanted to get a high quality flat iron because I did not want a heat damage repeat. I was originally leaning towards a CHI flat iron because my beautician used it to straighten my hair for my college graduation and it was fabulous. But, after reading and hearing some horror stories about the CHI, I decided to look elsewhere. Then, I found the Sedu. I read tons of the reviews and decided to take the plunge. I did not even have to blow out my hair, which is a plus for me. I ended up using just a touch of the CHI silk infusion and John Frieda's Heat Defeat for protection. WOW!!! Silky, straight hair with zero frizz, which is incredible, since I live in South Florida. The best part (at least for me): absolutely NO heat damage (and I set it at 360F and I have very VERY thin strands)! I'm in love!
    Before Photo
    After Photo
    43 out of 48 shoppers thought this review was helpful.

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    posted Oct 24, 2010
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  • Elizabeth B.
    Texas
    Hair
    Auburn
    Color Treated Hair
    Fine or Thin Hair
    5 Star Rating
    Awesome Item
    I have used sever other flat irons, inlcuding the infamous Chi. This flat iron does a fabulous job. My hair is shiney, not dried out or frizzy on the ends. Glides through my hair with ease. I have color treated hair and many irons make the ends dried out and frizzy but not this one. Glad I stumbled across this item. Would highly recomend this for anyone. Love the fact that you can adjust the temperature, this is a big bonus!!!!

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    posted Oct 22, 2010
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  • Bree
    Hair
    Dark Brown
    Curly Hair
    5 Star Rating
    Phenomenal!!!
    Awesome! Just Awesome! Without this tool, my life is over! Best Hair Straightener I have ever owned and I so love Folica. Will only buy from them!

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    posted Oct 20, 2010
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  • Christopher
    Pittsburgh, PA
    5 Star Rating
    Perfect Gift
    I bought this for my wife for her birthday and she told me several times how much she loves it. She says it is the best straighter she has ever used.

    Her old straightener was cheap and pulled her hair. This one came with a nice heat bag which also helps protect the fragile device. Check online for coupon codes before you order one because I was able to save $18.00 by doing so.

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    posted Oct 20, 2010
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  • Michelle T.
    Missouri
    Hair
    Dark Brown
    Curly Hair
    5 Star Rating
    Great Product
    I love this straitner..It works great..would reccommend it for anyone..
    2 out of 2 shoppers thought this review was helpful.

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    posted Oct 19, 2010
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  • Beth
    5 Star Rating
    Fantastic!
    Fantastic!
    1 out of 1 shoppers thought this review was helpful.

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    posted Oct 12, 2010
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