Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1") with free heat proof pouch

$119.99
was $220.00
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Sedu
Brand: Sedu
Model No: su-100A
Folica SKU: A8560
Weight: 0.9 lb
Warranty: 2 year - Details
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Reviews

Based on 1,462 Reviews

  • Sandra C.
    5 Star Rating
    Finally - No More Pivoting Cord!
    Love the product. 3rd one I purchase. The first 2 had to be replaced because there was a problem with the pivoting cord. Now that they've replaced the cord with a regular, non-pivoting one, it should last even longer than the 2 years the previous ones lasted. I definitely recommend it.
    3 out of 5 shoppers thought this review was helpful.

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    posted 3 days ago
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  • Julia
    Hair
    Medium Brown
    Curly Hair
    Thick or Coarse Hair
    Relaxed Hair
    5 Star Rating
    A Must Buy
    This flat iron is the best I have ever owned by far! its light easy too use and the results are spectacular! My hairs comes out sleek and shiny and sooo straight. and it stays that way too! Although no straightener with prevent split ends this one dosnt do too much damage. I recommend using a heat protectant no matter what the flat iron. This straightener really works great. I used to own a CHI nano which i passed on to my mother. The nano was good but this is great!
    2 out of 2 shoppers thought this review was helpful.

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    posted Jul 21, 2010
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  • Randi
    Oklahoma
    Hair
    Black
    Dry Hair
    Curly Hair
    Thick or Coarse Hair
    5 Star Rating
    My Beauty Must-have!!!!
    I've used the Sedu for a little over 2 years now, and I absolutely love it! Before the Sedu, I usually went to the salon every two weeks and paid $30 to have my hair done, which didn't last as soon as I washed it. I haven't been to the salon since I got my Sedu. I'm half black, half white and my hair is curly and medium thick, yet it can get very dry and the Sedu has literally changed my hair. My hair has never been softer and shinier. People ask me all the time where I get my hair done, and no one can believe I do it myself. I also use the Sedu to curl my hair. I was always the girl who could never do her own hair, but after a lot of practice with the Sedu, I've become an expert. Don't get discouraged if it doesn't look as you expected the first time you straighten. Use it for a week, and you'll notice the difference. Practice with the Sedu until you figure out how to curl your hair, believe me it takes time. There are also tons of videos on youtube. I was soo skeptical about spending over $100 on a flat iron, but it has paid for itself over and over. Invest now, and you won't be disappointed.
    3 out of 3 shoppers thought this review was helpful.

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    posted Jul 21, 2010
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  • Lisa
    Alabama
    Hair
    Black
    Curly Hair
    Thick or Coarse Hair
    4 Star Rating
    Very Good Flat Iron
    I have waited a few years before writing a review of this flat iron in order to give a true judgment on it. It does a great job straightening my thick, mixed (asian+black), curly hair. In the past I had bought flat irons from WalMart because I was so cheap. But those irons never failed to fry my hair. The Sedu is not so harsh on my hair (though currently I have beaucoup split ends, but that's because I haven't had a trim in a long time). I like the Sedu because it's lightweight, easy to handle, and heats up quickly. I also like having the heat proof pouch...very convenient for traveling. The price is a bit high, but is worth it since it will probably last several years. The only downside of this iron for me is that I have to iron most sections of my hair more than twice to get it smooth and straight at my ideal temperature setting...I can iron 1-2 times if the iron is hotter, but then my hair gets that heated hair smell.
    2 out of 2 shoppers thought this review was helpful.

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    posted Jul 18, 2010
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  • Kristen
    GtL
    Hair
    Curly Hair
    5 Star Rating
    Love It!
    Sooo glad I did my homework and went with this instead of a Chi. It works just as well (maybe better?) and I expect it to last a lot longer. My VERY curly hair is straight and sleek with only one pass. It stays that way too even through humidity!!! I'm officially in love.
    4 out of 4 shoppers thought this review was helpful.

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    posted Jul 8, 2010
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