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Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2") with free heat proof pouch

5,302 Reviews Photo & Video Reviews Post Yours!
Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smooths and tames frizzy hair fo...
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Based on 5,302 Reviews

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  • Chemically Treated Hair (118)
  • Color Treated Hair (183)
  • Curly Hair (467)
  • Dry Hair (170)
  • Fine or Thin Hair (83)
  • Normal Hair (124)
  • Oily Hair (28)
  • Relaxed Hair (24)
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  • Thick or Coarse Hair (333)
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  • Black (88)
  • Blonde (63)
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  • Light Brown (57)
  • Medium Brown (98)
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  • Julia <3
    Hair
    Dark Brown
    Normal Hair
    3 Star Rating
    Wonderful! But I Dont Suggest Purchasing This!
    I know many people will think i'm crazy when i say that this product wasnt worth the money. Its straightens beautifully like it should but ever since i started using it, i have had MAJOR problems with frizz. It makes me miss my ghd :( . Instead of buying this, purchase the Sultra Seductress. Wayy worth it. Hope i helped :)
    3 out of 5 shoppers thought this review was helpful.

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    posted Nov 6, 2011
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  • Adrianna
    Hair
    Platinum Blonde
    Curly Hair
    Fine or Thin Hair
    5 Star Rating
    Amazing!!
    Oh my gosh I loooove the Sedu flat iron! Best flat iron I have ever owned, and I've been through quite a few. I read about 4 pages of reviews before I purchased this item. They were almost half and half, so I was a bit scared about buying it. I had asked a hair dresser also and she said to get the Chi, but a lot of the reviews on that one had said things about it not being any better than a $30 flat iron and that it dried hair like crazy! So, I went with the Sedu. I bought it a little over 3 months ago, and it's still going strong :) After I started using it, I seriously couldn't stop touching my hair, and I still can't help it! It's a million times softer than it has ever been. My boyfriend compliments all the time now on how soft my hair is. Now if you get it and after the first time you dont have "Oh my gosh I want to marry this" going through your head, don't give up. The first time I wasn't freaking out either, although it was a lot better than my $30 one, I didn't think it was $100 great. Until I went out that night and my friends complimented on the softness and the straightness. Then after a couple more times, I became more than in love with it! Definitately purchase this, it will not be a waste. :)
    4 out of 4 shoppers thought this review was helpful.

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    posted Nov 5, 2011
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  • Jennifer B.
    Hair
    Medium Brown
    Curly Hair
    Color Treated Hair
    5 Star Rating
    Still Going Strong!!
    I have had my Sedu iron for about 9 years now, yes 9 years!!! I absolutely love it. It has been through some tough times, been dropped countless times, my 3 year old popped it apart and lost the spring, and it is currently held together with some string and duct tape, literally. But I STILL use it. It still works just like the day I bought it. When my budget allows, you had better believe I will be buying another one just like it. I wouldn't even consider buying something else. I have VERY curly, thick hair and this has been the only flat iron to tame it. If you didn't know me, you would never know my hair was curly. This product has truly been an answer to my hair prayers and I don't believe a more reliable, durable product has ever been produced. Kudos to the makers and developers of this iron, it is truly worth every penny I paid for it, and I recommend it to EVERYBODY!!

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    posted Nov 4, 2011
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  • Michelle T.
    Petal
    Hair
    Light Brown
    Curly Hair
    Color Treated Hair
    Thick or Coarse Hair
    5 Star Rating
    Still The Best
    I bought my Sedu in November of 2008. In November 2011 it went out on me. It works while clamped shut, but not while open. I still think it's the best because other straightners have typically only lasted a year. This one lasted three years! I bought another Sedu and it's still the best! It's wide-thin plate makes it easy to get right up to your scalp and do wide sections at once. Better than Chi for sure! I always make sure NOT to wrap the cord up. Leave the court out and straight. This is what will damage a flat iron for sure! I would die without my Sedu flat iron. I have very course, thick, curly hair and my hair is straight and smooth after using.
    Before Photo
    After Photo
    10 out of 15 shoppers thought this review was helpful.

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    posted Nov 4, 2011
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  • Katie
    Hair
    Dark Brown
    Oily Hair
    Curly Hair
    4 Star Rating
    Amazing Straightener
    I had this straightener for about two and a half years and I loved every minute of it. I was able to straighten my hair super quick, it was really healthy and shiny, and all of the other things people rave about with this review. However, this straightener does not last long. Because there is no swivel cord on this straightener, the cord gets tangled very very fast and eventually it caused the cord to separate from the straightener and my straightener no longer worked. If you're looking to invest in a straightener that will last you a while, this is not the one to go with, unfortunately.
    3 out of 3 shoppers thought this review was helpful.

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    posted Oct 29, 2011
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  • Brandy
    California
    Hair
    Blonde
    Curly Hair
    Thick or Coarse Hair
    5 Star Rating
    Best Straightener Ever..
    OK this straightener is fabulous! I have long BLEACHED naturally wavy hair and it's not really thick, but I have A LOT of it!! I have used a chi 1 inch before and i thought it was nice but it finally broke and i had to buy a new one and my hairstylist recomended that i buy a thicker plated iron with a higher heat setting so I could reduce my styling time... so I went to FOLICA.COM and looked around and decided to try this one... & I'll never go back IM IN LOVE WITH THIS PRODUCT!! It reduced my time in HALF its great for touch ups and makes my hair super shiny... I posted it on my facebook and told all my friends about it, ya... it's that good!
    1 out of 1 shoppers thought this review was helpful.

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    posted Oct 28, 2011
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  • Whitney S.
    United States
    Hair
    Medium Brown
    Oily Hair
    Thick or Coarse Hair
    5 Star Rating
    It's Like Magic!
    I am in love with my new Sedu straightener. I've been a loyal Chi user for years and years and have now switched forever! I have very thick, wavy hair that is very resistant to being straightened. It only took one swipe with my Sedu and it was completely straight! The best part was that it stayed that way!
    2 out of 2 shoppers thought this review was helpful.

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    posted Oct 27, 2011
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  • Amanda
    Hair
    Light Brown
    Curly Hair
    Thick or Coarse Hair
    5 Star Rating
    After Reading The Reviews And Seeing The Before And After Pictures I Was Sold
    I have really thick long curly/frizzy hair that I really don't mind (most of the time) but sometimes I straighten it because 1.) I love how it looks 2.) I love how soft, smooth and light it feels and 3.) I love how manageable it is. When I don't straighten it I need to put a toooooooooooon of gel (or some kind of product) in so that it stays curly otherwise it gets really frizzy, and if I leave it down I have to wash it every day (and with my hair type I've been told it's best not washing it every day) or it will get knotty. When my hair is straight though I can go for days without washing (don't worry I still shower :P) and it still smells fine looks fine and all that. So anyway my old flat iron was a gift I got several years ago (I'm pretty sure it was made for someone with less hair than me) and it would take me an hour and a half to get it straight (more wavy than straight) and recently I decided to look into getting a new iron and this is the one I eventually got. I ordered it yesterday afternoon and I got it tonight (which made me verrrry happy) and I immediately tried it out. Thirty minutes tops. That is how long it took me to iron my hair and it came out straighter than it ever did with my old iron! Now my hair isn't perfectly straight AT ALL and that's because 1.) I am no pro at this and 2.) I was kinda in a hurry. Bottom line: I love my iron and am sooooo happy with it, I will be straightening my hair more often (and hopefully getting better at it), and am extremely pleased with Folica.
    2 out of 2 shoppers thought this review was helpful.

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    posted Oct 27, 2011
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  • Kim M.
    Rpb Florida
    Hair
    Dark Brown
    Thick or Coarse Hair
    5 Star Rating
    Super Straight!
    I got this because groupon had a special and I had previously owned another I purchased from folica which lasted 6 yrs. but it was due saw this deal and tried the sedu I just wanna say I have thick hair and frizzy omg this thing gets my hair super straight can even sleep on it and looks amazing! Love love this!
    1 out of 1 shoppers thought this review was helpful.

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    posted Oct 27, 2011
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  • Sarah A.
    United States
    Hair
    Black
    Thick or Coarse Hair
    5 Star Rating
    Perfect Product
    my hairs are thick ,long , black. and frizzy . but sedo took 15 -20 min to iron my hairs really flat.i have used sedo oil with it on setting # 3 and it was all set.
    i will recommend it to my friends and family members. it saves my time. thanks for this product. price is little higher but its ok if u r buying it on sale .
    2 out of 2 shoppers thought this review was helpful.

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    posted Oct 26, 2011
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