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UMBERTO BEVERLY HILLS

Umberto U Color Italian Demi Color (6 oz.)

28 Reviews Photo & Video Reviews Post Yours!
No measuring, no mixes, no mess. Salon color has never been easier! The one-step sachet packet system of color, developer, and equalizer is ready-to-use. Umbert...
$12.00
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Reviews

Based on 28 Reviews

Photo & Video Reviews
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  • Color Treated Hair (11)
  • Curly Hair (4)
  • Dry Hair (2)
  • Fine or Thin Hair (2)
  • Normal Hair (5)
  • Relaxed Hair (1)
  • Thick or Coarse Hair (4)
  • Auburn (1)
  • Black (1)
  • Blonde (1)
  • Dark Brown (4)
  • Grey (2)
  • Light Brown (2)
  • Medium Brown (1)
Show All 28 Reviews
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  • Mary D.
    Gardena/Torrance, Southern California
    Hair
    Black
    Dry Hair
    Curly Hair
    Color Treated Hair
    5 Star Rating
    Marvelous Results For Lucky First-time User Of Color!
    I started using Umberto Beverly Hills Black last year. I'd never used any sort of color on my hair but was badgered into it by some of my co-workers. I chose this one because it was ammonia-free (no awful smell) and the separate, pre-measured packets were so convenient and neat (I tried a root touch-up product and ended up flinging black all over the bathroom somehow!). I've been amazed at the longevity of the color (there's been NO fading ever, and I only reapply when my WHITE roots grow out); the texture of my hair has been very good. Very pleased with this product and have recommended it to others. Thank you, Folica!
    Before Photo

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    posted Jan 20, 2012
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  • Rhojo
    Dallas, TX
    Hair
    Dark Brown
    Curly Hair
    Thick or Coarse Hair
    5 Star Rating
    Rich Color; Easy To Apply
    Great demi-perm hair color! The color is rich but not overdone. I LOVE the fact that you get actual, sturdy, fitted latex gloves with the kit (not the cheap, thin, huge ones that keep falling off during the application process with other color kits), a color brush, and TWO FULL hair applications in each box. There's nothing on store shelves that beats the price ($6 per application). I'm sold.
    1 out of 1 shoppers thought this review was helpful.

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    posted Oct 12, 2011
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  • Zondrea
    New York
    Hair
    Light Brown
    Normal Hair
    Curly Hair
    Fine or Thin Hair
    2 Star Rating
    Guess I Just Didn't Know
    I am a dark blonde and decided to go black with this product. Guess I just didn't know that it wouldn't come out. It has now been almost a year and the bottom of my hair is still a chocolate brown with my roots being dark blonde. Just thought that everyone should know that this is more than a temporary color.
    4 out of 4 shoppers thought this review was helpful.

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    posted Oct 6, 2011
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  • Marla
    Massachusetts
    Hair
    Medium Brown
    Normal Hair
    5 Star Rating
    Easy-to-use And The Fragrance Is Great
    This hair color was very easy to use and I loved the scent. It came out darker than I thought it would but I think that's me. My hair tends to hold color. It covered my grey wonderfully.
    2 out of 2 shoppers thought this review was helpful.

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    posted Aug 16, 2011
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  • Becky
    Virginia Beach
    Hair
    Dry Hair
    Curly Hair
    Color Treated Hair
    Thick or Coarse Hair
    5 Star Rating
    Works Well.
    I have used every color product known to man (premature gray since age 17), this is by far the best as far as non toxic fumes, gentler than most drugstore brands and beautiful shine and color! I alternate this with salon highlights and lowlights and my colorist even says it works great!
    4 out of 4 shoppers thought this review was helpful.

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    posted Jul 8, 2011
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  • Talieeya
    Hair
    Dark Brown
    Fine or Thin Hair
    Relaxed Hair
    4 Star Rating
    Great Product !
    This is a great dye with great results. I used natural black and my hair was a rich dark color (just the way I like it). It was easy to apply straight out of the packets, but don't make the same mistake I did; apply slowly all over the hair and massage. I made the mistake of applying the entire thing on top of my head and having a glop of it fall on my shoulder, luckly i had a towel around it and I was able to scoop most of it up. LOL. Anyways the end result was great. My hair was shiny and soft. I like that fact that it comes with two dye packets.
    6 out of 6 shoppers thought this review was helpful.

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    posted Mar 13, 2011
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  • Cheryl
    Hair
    Dark Brown
    Thick or Coarse Hair
    3 Star Rating
    Hair Color
    Gel hair color was very easy to apply, great not to have to mix! Only problem for me was the golden brown was too dark.
    7 out of 7 shoppers thought this review was helpful.

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    posted Jan 7, 2011
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  • Irith
    Mechanicsburg, PA
    Hair
    Dark Brown
    Normal Hair
    Color Treated Hair
    5 Star Rating
    Love This Product !!
    Results were amazing !! Completely covered the grey and left my hair shiny and soft. Best home color product on the market by far and sure beats spending $65-$100 for color in the salon. You pay $11.99 per box and each box comes with two applications. You can't beat the price.
    5 out of 5 shoppers thought this review was helpful.

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    posted Nov 11, 2010
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  • Lilly
    New York
    3 Star Rating
    It's Okay
    This product is okay, if you are trying to lift more than 3 level's dont even bother. I pefer using Permanet hair more though such as alter ego and alfaparf.
    2 out of 4 shoppers thought this review was helpful.

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    posted Nov 9, 2010
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  • Kathleen M.
    Dallas, TX
    Hair
    Auburn
    Thick or Coarse Hair
    5 Star Rating
    Loved This Product!
    I was very happy with my first try at coloring my own hair with this product. I used the light copper gold, and while it came out much redder than I had expected, it toned down after a couple of shampoos. I've gotten many compliments on my hair color since then, much more than when I was paying over $100 a pop to have it done in a salon. My hair is over 50% gray, and this product covered it completely, with the gray looking like lovely highlights. I didn't have any problem with the application, but if you do, just mix the three packets together in a bowl, and use the brush that is included. I'll definitely use this product again and recommend it to friends.
    3 out of 4 shoppers thought this review was helpful.

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    posted Nov 1, 2010
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