John Frieda Frizz-Ease Straight Fixation Smoothing Creme
- Provides lightweight conditioning
- Holds hair straight without heaviness
- Provides heat protection
- ThermaGuard Complex protects against damage
- About the brand
John Frieda Frizz-Ease Straight Fixation Smoothing Creme smoothes away frizz & silkens hair for instantly straighter styles.
Get straight-up style that's not weighed down.
Place a dime size amount into palms and rub hands together. Use more or less depending on hair length and texture. Work evenly through wet or damp hair from root to tip. Blow dry hair with a medium size round brush or flat paddle brush.
John Frieda opened his first salon on New Cavendish Street in London three decades ago. Today, his brands are favorites of celebrities, beauty experts and consumers worldwide. Frieda's team of celebrity stylists, known as the "House of Experts", has lead the company's development of new products and maintained a finger on the pulse of the newest hair trends.