LUXHAIR How. Now. Wow. Launch Party

This past Wednesday I had the privilege of attending the LUXHAIR launch party at LAVO in NYC for the LUXHAIR’s How. Now. Wow. Collections of Fashion Forward Wigs, Ad-ons and Hair Extensions. It was a fabulous time filled with cocktails, horderves, djs, celebrity guests/brand ambassadors and Hair Hair Hair! Tabatha Coffey of Bravo’s Tabatha Takes Over, Sherri Shepherd of ABC’s The View and Daisy Fuentes, model/international television personality, graced the event floor and mixed and mingled to support the fabulous lines truly taking wigs, extensions and accents to the next level.

The LUXHAIR launch party was held on the upper east side of NYC at night club/restaurant LAVO and it was a spectacularly well planed event. There were three hair bars where you could consult with a stylist and speak with the celebrity creator themselves. An intimate setting filled with a ton of women dressed, experimenting and interacting with a variety wigs from the How. Now. Wow. Collection, and did I mention tons of fun! After consulting with the stylist at the How. Now. Wow. Wig bars, you would retrieve your wig and head over to the hair styling section where a hair stylist helped you put on your new wig. Voila! A brand new you.

I had the pleasure of meeting and chatting with Tabatha and Sherri – what lovely ladies! Tabatha’s line is How. This directly addresses adding more style to your do through accenting your current look by adding volume and length to hair while combating hair loss if necessary. Nine pieces make up Tabatha’s How. line and they come in 20 shades to match and blend with all natural tones. “I wanted to help create the LUXHAIR HOW collection to empower women who felt less confident with their natural hair.” says Tabatha Coffey. “Whether it’s naturally thinning hair that can use a little boost, female pattern baldness or illness related hair loss issues, there is a large community of women looking for effective and fashionable hair solutions. For them, I wanted to help them love their hair again. A woman’s style is closely linked to her hair. And I truly believe a great hairstyle is more transformative and powerful than any accessory and any bold shade of red lipstick. These aren’t wigs or extensions – they are secret weapons of style.”

Sherrie’s line Now. is for women who want to look sassy, sexy, fierce and beautiful NOW! My personal favorite from Sherrie’s NOW collection is the sassy curly wig pictured above and the greatest quality of the line is that they’re easy to use. “What I love about the LUXHAIR NOW by Sherri Shepherd™ collection is that they mirror styles of expensive cuts and of the moment trends that can be worn in seconds. I treat these styles as another way to accessorize my look and another way to express my own personal style. These are not your mother’s wig or extension options. The LUXHAIR NOW by Sherri Shepherd™ collection provides the look you want, the style you want and the perfect accent to make a personal style statement, now.”

Daisy’s Wow. Collection is focused on adding the WOW factor and infusing it into every woman’s wardrobe. “As a Latina woman, I’ve always been passionate about glamour with a fierce flare for fashion. I think this has come through in my collection. I believe that a woman’s hair isn’t just a statement. It’s an entire story,” says Daisy Fuentes. Long and blonde, edgy and cool, high and mighty. Whether you’re adding volume or just experimenting with a look, the WOW collection of wigs and extensions allows one to write their own daily beauty destiny.”

You could feel each light up with excitement about their lines as they can truly relate to women’s hair issues and are happy to be part of the solution! I was thrilled to be part of the excitement and launch of such an innovative line, focused on helping all women become stylish with these fabulous hair lines. You better believe I’ll be rocking my new locks when I start feeling like a temporary change. I’ve included some before and after pictures of Noelle and I so you can see how easy it is to transform your locks with How. Now. Wow.

Happy Hair Days!

Lauren xoxox

  1. I love thinking of wigs and extensions as “secret weapons of style.” They truly are your ultimate accessory, and while other purses, shoes, and jewelry can fade in time, a great hairstyle can last you a very long time.

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