Color Wow

Color Wow Root Cover Up

Camouflages grey roots instantly and even covers dark regrowth in lightened hair - without peroxide! Lasts until your next shampoo.
Guaranteed Authentic
  • Overview
  • This unique, professional powder compound adheres to hair without being sticky or oily and without dulling or looking dry. A water-resistant formula means the results last from shampoo to shampoo, but you can swim, sweat and sleep and the powder will stay in place. Plus, each shade contains a variety of pigments and reflective particles to ensure a natural match with many different hair colors.

    SKU: 011390

  • Features
    • Apply to dry hair
    • Breakthrough mineral powder technology
    • Fast, easy, no mess
    • Lasts until you wash it out
    • 60 Application kit


    • Start with dry/styled hair. The enclosed dual-tipped brush lets you customize your cover-up application.
    • Start with a small amount of powder and apply to roots/regrowth, starting at the scalp and working out.
    • Add more powder if necessary and repeat until roots disappear. Remember, powder will stick to hair, but powder won't stick to powder, so don't over-apply.
    • Then apply to temples and any other grey hair as needed.

  • About the brand
  • Color WOW is the first professional range of breakthrough haircare technologies that not only keep your color first-day fresh between appointments, but make it fast, easy (and safe!) to achieve sexy, shiny WOW style with hair that has been compromised by ongoing color treatments.

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