Rita Hazan True Color Shampoo
- Botanical Surfactants – coconut, corn and vegetable derived cleansers remove dirt without stripping
- Proprietary UV Protection Complex – Rice proteins, green pea extract and flax extracts protect color depletion and oxidative damage from UV rays
- Rice Bran Oil & Shea Butter - Humectants moisturize and add shine while removing product build up
- Moringa Seed Extract: Antioxidant protection from drying, damaging and color
- Safe for all hair types. Sulfate, Sodium Chloride & Paraben Free
- About the brand
Step 1 of Rita's True Color Revolution. Infused with botanical ingredients that refresh and protect color while locking in shade. Rich, luxurious lather cleans completely without stripping. Sulfate, sodium chloride, and paraben free.
Specially designed for color treated hair, this rich-lathering shampoo gently yet effectively protects hues. Infused with botanical surfactants, it cleans and removes build up without stripping color. Rice proteins and moringa seed extract leave hair squeaky clean and nourished. No build-up, so hair feels weightless.
Lather. Rinse. Repeat if necessary.
Rita Hazan is recognized as a pioneer, carving her own niche as The Hair Color Authority, in a male-dominated beauty field. Believing women should not live by a list of “don’ts” to maintain color, Rita Hazan, has used her expertise to create a product line for color-treated hair that keeps hair as healthy and radiant as the first day it was dyed. Created for dabblers to dye-hards of every age and with every hair type, Rita’s products blend advanced technology with natural ingredients.. Her powerful line of products address every need from gray roots to color-fading to damage. Rita continues to innovate and change the game for color-treated hair products. Rita’s iconic looks on celebrities such as Beyonce, Katy Perry, Jennifer Lopez, Jessica Simpson have had a lasting impact on worldwide beauty trends.
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