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John Frieda

John Frieda Frizz Ease Straight Ahead Style-Starting Daily Shampoo

John Frieda Frizz Ease Straight Ahead Style-Starting Daily Shampoo was developed for all types of dry, frizz-prone hair, taming the frizz for instantly easier s...
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Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Cocamidopropyl Betaine, Dimethicone, Cetyl Alcohol, Betaine, Laureth-23, Laureth-3, Simmondsia Chinensis Seed Oil Jojoba, Polyquaternium-7, Cocamide MEA, Glyceryl Oleate, Tocopheryl Acetate, Glycine, Sodium Hydroxide, Methylchlorothiazolinone, Methylisothiazolinone, Sodium Xylenesulfonate, Malic Acid, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Disodium EDTA, Fragrance.



Specially developed with a straight-defining complex, essential moisturizers, and frizz-fighting silicone, this nourishing formula is the first step towards creating sleek strands that swing, shine and lay smoothly without fear of frizz. Gentle enough for everyday use. Safe for color-treated hair.


  • Developed for all types of dry, frizz-prone hair
  • Tames frizzy hair
  • Provides salon-straight styling results
  • Contains essential moisturizers and frizz-fighting silicone
  • Gentle enough for everyday use
  • Safe for color-treated hair


Apply shampoo to wet hair. Gently massage and work into a rich lather. Rinse thoroughly. Repeat if necessary. Recommended follow-up: Straight Ahead Conditioner, Hair Serum & Straight Answer Spray.

Brand: John Frieda
Model No: 10953
Folica SKU: P9204
Weight: 0.77 lb
Size: 10.00 fl. oz (US)
100% Guaranteed Authentic

Most Helpful Reviews

Life Saver!

I wouldnt be able to live without a straightener if it werent for John Frieda Straight Ahead Shampoo! Ive always had frizzy wavy hair, and always have to straighten my hair. I straighten it so much th… Read More

from Honolulu, Hi - Sep 21, 2006
2 out of 2 shoppers thought this review was helpful.

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Ask & Answer


I can not find any where to buy this product any more and it is out of stock online is it being discontinued, if not when will it be back in stock. Read More

Debi C. Oct 21, 2010

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