| SuperSmile Total Oral Care Whitening System is the world’s first professional tooth whitening and oral maintenance system without harmful bleaches or harsh abrasives designed for everyday personal use. SuperSmile oral care and tooth whitening products were created by Dr. Irwin Smigel - a visionary dental clinician who has been at the forefront of every major new development in dentistry over the past three decades. Maintaining a very successful cosmetic dentistry practice on Madison Avenue in New York City, Dr. Smigel treats some of the most recognizable smiles nationwide including; Matt Lauer, Jimmy Fallon, Kelly Ripa, Danny Aiello, Johnny Depp, Diane Von Furstenberg, Gloria Steinem, Marissa Berenson, Samantha Boardman, Frank Robinson, Marvin Hamlisch, Elizabeth Taylor and Justin Timberlake. Dr. Smigel has made guest appearances on many national television programs including The Today Show, Good Morning America, Regis & Kathy Lee, NBC News, ABC News, Fox News, CBS News, CNN and more. Dr. Smigel is also the founder and current president of the American Society for Dental Aesthetics diplomat of the American Board of Aesthetic Dentistry.
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