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  • StyleShield™ technology provides infinitely smooth surfaces that eliminate residue buildup, maintaining optimum performance throughout the lifetime of the tools. Sedu's advanced heating system maintains consistent temperatures, protecting hair from multiple types of damage by increasing moisture retention and sealing in the hair's cuticles. The result? Beautifully silky, frizz-free hair. Discover the power of ICON and a lifetime of high style.

    Old Price: $225.00 New Price: $195.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability. Its hair styling tools have always been developed with a focus on long-term maintenance of healthy hair.

    Old Price: $100.00 New Price: $55.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $82.00
  • Sedu Crane Clips make styling hair easier

    New Price: $5.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    New Price: $20.00
  • Sedu® Smooth + Shine Shampoo delicately cleanses strands while imparting dazzling shine with the power of keratin and nettle leaf extract. The nutrient-rich antioxidant formula is ideal for daily use on all hair types.

    New Price: $49.00
  • Sedu® Smooth + Shine Conditioner smooths coarse follicles while imparting dazzling shine with the power of keratin and nettle leaf extract. The nutrient-rich antioxidant formula is ideal for daily use on all hair types.

    New Price: $49.00
  • Sedu® Nourish + Repair Shampoo delicately cleanses and nourishes strands while sealing split ends with the power of argan oil and tamarind seed extract. The nutrient-rich antioxidant formula is ideal for daily use on all hair types.

    Old Price: $49.00 New Price: $44.00
  • Sedu® Nourish + Repair Conditioner deeply hydrates strands while restoring split ends with the power of argan oil and tamarind seed extract. The nutrient-rich antioxidant formula is ideal for daily use on all hair types.

    New Price: $49.00
  • StyleShield™ technology provides infinitely smooth surfaces that eliminate residue buildup, maintaining optimum performance throughout the lifetime of the tools. Sedu's advanced heating system maintains consistent temperatures, protecting hair from multiple types of damage by increasing moisture retention and sealing in the hair's cuticles. The result? Beautifully silky, frizz-free hair. Discover the power of ICON and a lifetime of high style.

    Old Price: $215.00 New Price: $185.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $175.00 New Price: $150.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $150.00 New Price: $130.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
  • Sedu is a world-renowned beauty brand with a reputation for unsurpassed quality and reliability.

    Old Price: $250.00 New Price: $200.00
  • The Sedu Revolution Lite Hair Dryer brings you all of the features of the best-selling Sedu Revolution Hair Dryer, with an ultralight body and even more compact design for easy styling and storage. This extremely lightweight dryer has the superior performance for which Sedu products are known, reducing styling time, frizz and static, and delivering salon-quality results every time.

    Old Price: $190.00 New Price: $160.00
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