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Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2") with free heat proof pouch

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 4367 Reviews
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Brand: Sedu
Package/Size: 1-1/2"
Power: 72 W
Voltage: 110
Item No: A8561
Model No: su-150A
Weight: 1.1 lbs










Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy or rebellious hair for long-lasting results. Sedu's patented ultra-smooth ceramic/tourmaline plates guarantee smooth straightening motion without pulling or breaking of hair.

FeaturesBenefits
Highest Quality Tourmaline Infused Ceramic PlatesSedu's Ion-rich plates reduce static, eliminating frizz so you get shinier, smoother hair
1.5 Inch Plate DesignSedu's unique width creates faster results
2 Year WarrantySedu stands by its world class, professional grade
flat iron
Unique Polishing ProcessFlawlessly smooth ceramic plates for shinier, healthier hair without pulling or breakage
Exclusive Infra Red Heat TechnologySedu seals in hair's natural moisture to give you extra shine and luster
Exclusive Heat Optimization TechnologyProtects hair from high heat damage
Ergonomic DesignEasy to hold, handle and manipulate
Ultra LightweightThe body is made of lightweight, high strength composite materials that are commonly used in aerospace industries
Adjustable Temperature ControlGet the right temperature that delivers the best look while protecting your hair from heat damage
Faster heat timeSedu reaches temperature target faster than ordinary
flat irons; get to your target temperature in 25 seconds
Professional Grade and Length Power CordMakes Sedu easier to use and more durable than ordinary flat irons
Adjustable Temperature Control370-410°F (course, very thick, ethnic)
350-370°F (wavy, curly)
330-350°F (normal, textured)
300-330°F (thin, easy to curl)
240-300°F (fragile, very fine)
Safety IDCI PlugPrevents electrical shocks

Customers Rave GO TO TOP

Before & After Photos

Videos


Industry Praise GO TO TOP

Sedu flat irons were a huge hit backstage at this year's Emmy Awards. Several celebrities including Geena Davis, Kathy Griffin, Jennifer Love Hewitt, Annette Benning, Debra Messing, Stockard Channing, Candice Bergen, Lisa Kudrow, Kyra Sedgwick, Jaime Pressly, Megan Mullally and Jane Kaczmarek received Sedu Flat Irons.

Sedu was also a popular item backstage at the 2006 Fashion Rocks Week, a NYC star-studded week that celebrates the best in both the fashion and music industries. Backstage guests included Christina Aguliera, Beyonce, Bon Jovi, Jamie Foxx, Faith Hill, Tim McGraw, The Black Eyed Peas, Jay-Z and Kanye West; as well as other top performing artists.


How To & Styling Tips GO TO TOP

How To
  1. Place the appliance on a heatproof mat.
  2. Plug the appliance into a wall outlet (110V/120V, 50/60 Hz).
  3. Select temperature setting.
  4. Move the switch to "ON" position. (The styler will be ready to use in 40 - 60 seconds when light starts blinking)
  5. When lowering the temperature, light will temporarily go off while cooling down. Styler is ready to use again when light is blinking.
  6. Turn the power off after usage.


Storage

Allow appliance to cool and keep out of reach of children. NEVER wrap cord around the iron since this will cause cord to break prematurely. Avoid jerking bending or twisting cord, especially at plug and iron connection points. A heatproof pouch is suggested for storing purposes. Do not store iron at full heat in pouch, allow to cool.  Unplug Iron prior to storing in pouch.

Product Reviews and Rating:

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1 1/2") with free heat proof pouch is rated  (4.69 out of 5) based on 4367 reviews by users.

3469 (79%) reviewers rated this product "The Best" (5-star)
606 (13%) reviewers rated this product "Good" (4-star)
175 (4%) reviewers rated this product "Average" (3-star)
60 (1%) reviewers rated this product "Fair" (2-star)
57 (1%) reviewers rated this product "Poor" (1-star)
Reviews Breakdown
100% Percentage of Reviews for 5 star Percentage of Reviews for 4 star Percentage of Reviews for 3 star Percentage of Reviews for 2 star Percentage of Reviews for 1 star
80%
60%
40%
20%
0%
5 star 4 star 3 star 2 star 1 star

This flat iron is great but....
Reviewer: Jen   2009-11-18

I absolutely loved my Sedu. There was no other straightener that could get through my thick, long, curly hair. But, one day the Sedu just stopped working. The on/off indicator light would constantly blink on and off, disconnecting and reconnecting power. It's now not able to be used and Sedu warranty is so short. However, I see they have extended it to 2 years which is a plus.

I LOVE SEDU!
Reviewer: Sheila from Chicago, IL. USA   2009-11-17

I just purchased my Sedu Pro Ionic Ceramic Tourmaline Flat Iron and couldn't wait to use it because of all the positive reviews. I must admit it works GREAT! I have decided to go all naturale and needed a flat iron that could make my hair smooth & silky without all of the frizz. This iron fits the bill along with the CHI Silk Infusion made my hair so soft. I would recommend this to anyone.

the BEST
Reviewer: Annie from Brooklyn, NY, USA   2009-11-17

the sedu is the best there is. I literally cannot live without it. it straightens the perfectly. It is exceptional!

Great but breaks
Reviewer: liz   2009-11-15

this is by far the best straightener i have used. and the only one i will ever use. the only problem is that about every year or two the light wont turn on and the straightener doesnt work. this has happened with everyone i have owned. the good part is that it comes with a 2 year warranty

It's ALRIGHT, but not what I expected :/
Reviewer: k from sa tx   2009-11-15

Okay so the day my Sedu came in, I was thrilled. because of the fact I did my research and read reviews and looked at before and after pictures. It was down to the Solia (1 1/4 inch) or the Sedu (1 1/2 inch) therefore I just went with the Sedu. Anyways, I test it out on 410 and it got the job done. Like my hair was shiny, soft, smooth and silky(: However, later that night I went to a football game which was cold (not humid) and when I went to the bathroom during half-time, I checked out my hair in the mirror and it kinda went was wavy and looked a bit frizzy. Now I am just thinking of returning it for a Solia, or just giving it another try? Somebody give me advice! btw I am mixed with Black and Korean (I have naturally thick, curly hair) which can get nappy sometimes =P

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