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Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1") with free heat proof pouch

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 1404 Reviews
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Gift Bag Kit
Brand: Sedu
Package/Size: 1"
Power: 35 W
Voltage: 110
Item No: A8560
Model No: su-100A
Weight: 0.9 lbs








Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy or rebellious hair for long-lasting results. Sedu's patented ultra-smooth ceramic/tourmaline plates guarantee smooth straightening motion without pulling or breaking of hair. 1 inch plate size gives added control, ideal for short to medium hair.

Featured Customer Video Reviews

YESSSS !!
Reviewer: Susie from Los Angeles  2007-08-02


photos submitted by customers
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as seen in Allure Magazine

Product features:
  • Exclusive patented heating plates ensure that your hair will stay silky smooth for days, even in humid weather!
  • Patented ultra-smooth plates guarantee smooth straightening motion without pulling or breakage of hair.
  • Hair becomes up to 3 times smoother and silkier than when using ordinary ceramic straighteners.
  • True ceramic/Tourmaline plates generate 6 times more negative ion than regular ceramic straighteners.
  • Cut your hair straightening time in half thanks to higher concentration of negative ions.
  • Negative ions renew hair with softness and shine. Eliminate frizz.
  • Infra-Red Heat technology seals the hair's moisture and luster
  • Ultra-light weight: the body is made of light-weight, high-strength composite materials that are commonly used in aerospace industry.
  • Faster heat-up time than conventional coil flat irons. The Sedu will rise to the desired temperature in less than 25 seconds from being turned on.
  • Adjustable temperature: 240 oF~410oF (120oC - 200oC) for all hair types. For normal hair, temperature setting at 370-390oF is recommended; for bleached, fragile, damaged and fine hair, the lower setting is advised; for coarse, thick, ethnic and resistant hair in healthy condition, maximum heat on high setting is used to save time and effort.

  • Ergonomic design gives greater control and is easier to handle.
  • 1.0 inch plate width for faster results. ( Also available in 1.5 inch for added control, ideal for short to medium hair)
  • 9 feet strengthened professional cord.
  • Voltage: 110-120V 50/60Hz, plug type: A. This model can be used in USA, Canada, Mexico and the following countries: American Samoa, Anguilla, Antigua, Aruba, Bahamas, Barbados, Bermuda, Brazil (Rio de Janeiro, So Paulo area), Canada, Cayman Islands, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guam, Guatemala, Haiti, Honduras, Jamaica, Japan, Lebanon, Mexico, Micronesia, Netherlands Antilles, Nicaragua, Okinawa, Palmyra Atoll, Panama, Puerto Rico, Saudi Arabia, Tahiti, Taiwan, Trinidad & Tobago, United States of America, Venezuela, Virgin Islands (British and U.S.).
  • Designed and engineered in the U.S. Assembled in Korea.
  • Two year warranty. (one-year manufacturer's warranty, Folica will extend your warranty for one more year, free)
Traveling? Buy Sedu 1", 220-240V, Plug Type C or 1", 220-240V, Plug Type C for the following countries

Afghanistan, Albania, Algeria, Andorra, Argentina, Armenia, Azerbaijan, Azores, Balearic Islands, Bangladesh, Belarus, Bolivia, Bosnia, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canary Islands, Cape Verde, Central African Republic, Chile, China, Comoros, Congo, Cete d'Ivoire (Ivory Coast), Croatia, Denmark, Djibouti, East Timor, Egypt, Equatorial Guinea, Eritrea, Faeroe Islands, Finland, French Guiana, Gabon, Georgia, Germany, Gibraltar, Greece, Greenland, Guadeloupe, Guinea, Guinea-Bissau, Hungary, Iceland, India, Indonesia, Iran, Iraq, Isle of Man, Israel, Italy, Kazakhstan, Korea (South), Laos, Latvia, Lebanon, Lithuania, Luxembourg, Macedonia, Madagascar, Madeira, Mali, Martinique, Mauritania, Mauritius, Monaco, Mongolia, Montenegro, Morocco, Mozambique, Myanmar (formerly Burma), Nepal, Netherlands, Niger, Norway, Pakistan, Paraguay, Peru, Philippines, Poland, Portugal, Romania, Russia, Rwanda, St. Vincent (Windward Is.), Senegal, Serbia, Slovenia, Somalia, Spain, Sudan, Sweden, Syria, Tajikistan, Thailand, Togo, Tunisia, Turkey, Ukraine, Uruguay, Uzbekistan, Vietnam, Zambia.

Sedu 1", 220-240V, Plug Type G and Sedu 1", 220-240V, Plug Type G work in the following countries:

Bahrain, Bangladesh, Belize, Bhutan, Brunei, Channel Islands, China, Cyprus, Dominica, Falkland Islands, Gambia, Ghana, Gibraltar, Great Britain, Grenada, Guyana, Hong Kong, Indonesia, Ireland (Eire), Jordan, Kenya, Kuwait, Macau, Malawi, Malaysia, Maldives, Malta, Nigeria, Northern Ireland, Oman, Qatar, St. Kitts and Nevis (Leeward Is.), St. Lucia (Windward Is.), Saudi Arabia, Scotland, Seychelles, Sierra Leone, Singapore, Tanzania, Uganda, United Arab Emirates, United Kingdom, Yemen, Zambia, Zimbabwe.

Directions:

  • Plug the appliance into appropriate wall outlet (110V)
  • Set desired temperature and turn switch to ON (light will turn on while heating up)
  • Iron will be ready for use when light begins blinking
  • Light will turn off if you lower temperature, and then will begin blinking when ready for use again
  • Unplug appliance immediately after use (Do not place in heat proof pouch while iron is at full heat)

Product Reviews and Rating:

Sedu Pro Ionic Ceramic Tourmaline Flat Iron (1") with free heat proof pouch is rated  (4.46 out of 5) based on 1404 reviews by users.

950 (67%) reviewers rated this product "The Best" (5-star)
266 (18%) reviewers rated this product "Good" (4-star)
102 (7%) reviewers rated this product "Average" (3-star)
50 (3%) reviewers rated this product "Fair" (2-star)
36 (2%) reviewers rated this product "Poor" (1-star)
Reviews Breakdown
100% Percentage of Reviews for 5 star Percentage of Reviews for 4 star Percentage of Reviews for 3 star Percentage of Reviews for 2 star Percentage of Reviews for 1 star
80%
60%
40%
20%
0%
5 star 4 star 3 star 2 star 1 star

LOVE IT!
Reviewer: Kristen from Guthrie, Ok. USA   2010-03-01

Sooo glad I did my homework and went with this instead of a Chi. It works just as well (maybe better?) and I expect it to last a lot longer. My VERY curly hair is straight and sleek with only one pass. It stays that way too even through humidity!!! I'm officially in love.

Okay but i've had better
Reviewer: Trixy from Vermont, USA   2010-03-01

Recently my Solia 1 1/4 inch hit the floor for its last time, so I decided to try this Sedu. I was a bit dissapointed in the initial quality if this, especially considering that it cost about $20.00 more than the Solia and it doesn't get as hot as the Solia. It just didn't feel as durble in my hand as I thought it should for the price. And if you are looking to curl or wave your hair this is not the flat iron you want. It straightens quite well and I have very thick wavy/curly slightly coarse hair and it does make it silky straight. It hasn't shorted out like the 3 other Chi's i've owned, and it still heats up nicely after tumbles. I like to "farrah faucet" (please excuse the spelling) the front sections of my hair after I straighten it, and always have to pull out the big curling iron, because the plated section of this iron is too flat and so you get creased flat wings when you use this to try and curl your hair with this iron. It could be my technique, but after 10 or so years of doing this successfully with other flat irons, I doubt it. I think this iron is good, but not great, and even thought its not broken i'm shopping for another Solia.

The BEST Flat Iron I Have Ever Used!
Reviewer: Melinda   2010-02-23

I have been straightening my hair for years using many different types of flat irons and none had been easier to use and has made my hair feel so soft and smooth than the Sedu Flat Iron. I have very thick and curly hair and it does wonders. It heats up very quickly and I never have to use the highest setting to get my hair straight, which I always have had to do on previous flat irons. I HIGHLY recommend this product to anyone who is interested in a quality flat iron!

The Best Flat Iron Ever!!!
Reviewer: Nicole from Philadelphia, PA   2010-02-14

I purchased this flat iron after many reviews on this site. i have very thick african-american hair. I have permed my hair for many years, but almost a year ago, I began to get my hair braided. I decided that I needed a really good flat iron to cope with my hair....and MAN this is the best $100 I have ever spent. My hair has bounce! It has shine. It feels healthy...without a chemical. If you are on the fence about this product, jump over the fence ladies! If I could get my hair straighened with this thing...ANYONE CAN!

Fantastic-- don't need more than an inch!
Reviewer: Lana   2010-02-12

Forget about the 1 1/2" iron. This 1" does just fine unless you have REALLY unruly hair. I love this. It works so well, even when my hair is still a little wet. It's very travel friendly. I only wish it curled better. It doesnt work on me as nicely and easily as it does in the youtube video shown. But for straightening hair? There's nothing better.

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