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Sedu Ionic Ceramic Tourmaline Flat Iron (1 1/2")
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Brand: Sedu
Plate Width:1-1/2 inch
Power: 72 watts
Weight: 1.1 lbs
Avg. Rating: 3881 reviews
Item No. A8561
Model No. su-150A
Price: $209.95 $115.95
Availability: in stock, ready to ship today.
Quantity:

Product DetailsCustomer ReviewsTips and AdviceProduct Questions and Answers
Beauty Tips
Get Straight Hair

Average Rating:  (4.73 out of 5)

Total Reviews: 3881

3145 (81%) reviewers rated this product "The Best" (5-star)
527 (13%) reviewers rated this product "Good" (4-star)
138 (3%) reviewers rated this product "Average" (3-star)
42 (1%) reviewers rated this product "Fair" (2-star)
29 (0%) reviewers rated this product "Poor" (1-star)

Own one? share your opinion about this product.

Reviews Breakdown
100% Percentage of Reviews for 5 star Percentage of Reviews for 4 star Percentage of Reviews for 3 star Percentage of Reviews for 2 star Percentage of Reviews for 1 star
80%
60%
40%
20%
0%
5 star 4 star 3 star 2 star 1 star

Product Rating: 5 Works great!!
Reviewer: Angela   Sun Jan 28 2007

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This makes my extremly tight curls go to straight hair in a half hour.. It doesnt dry it out or pull it out.. Its a dream come true!!

Product Rating: 5 very good !
Reviewer: Olga Bernfeld   Fri Jan 26 2007

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My hair is silky smooth and healthy after using sedu. Its a must have for every girl!

Product Rating: 5 THE SEARCH IS OVER!
Reviewer: nicehair from google  Wed Jan 24 2007

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This iron works great. I've tried them all and this one is wonderful.

Product Rating: 4 The best flat iron I have ever tryed!
Reviewer: maria bustamante from miami fl  Tue Jan 23 2007

I am not one to write reviews so i will keep it short and sweet. I compared the chi, the t3, and the sedu side by side (my father in law owns a hair salon) and I was blown away by the sedu! I am in love w/ mine and would not trade it for the world! The only reason I did not rate it a 5 is because I do have to pass the iron thru my hair more than once yet still the least amount of times compared to the chi and the t3.

Product Rating: 5 I loved it
Reviewer: Meri from New York  Fri Jan 19 2007

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I defenitely recommend it to others...

Product Rating: 5 Finally, hope for thick, unruly hair!
Reviewer: Nicole Briscoe from Philadelphia, PA  Tue Jan 16 2007

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My hair texture is black/hispanic. My 13 yr. old daughter, however, has the thickest, coarsest head of hair i've ever seen. Neither of us use chemical relaxers in our hair anymore but we still wear our hair in naturally straightened styles. She always asks me when her hair is going to look like mine and I feel so bad sometimes. So, I decided to try the Sedu flat iron 4 days ago. It worked to perfection!

First, I used a ceramic ionic blow dryer to dry her hair. I then rubbed a small amount Rusk Smoother Leave-In conditioner($10) through her hair and sprayed Frizz Ease($5) anti-frizz on her hair. After drying, I rubbed a quarter sized amount of Let's Jam Straightening/Heat Protectant Cream($5) through her hair. I sectioned her hair into very small 1/2" sections and began to straigten her hair. I have never seen her hair this straight even when she used to get relaxers. It really is amazing. Her hair also has a very noticable shine to it now. 4 days later, after she has slept on it, her hair is still super shiny and very straight! I'm in love with this iron for myself as well, I love the way it leaves my hair feeling. Highly recommend to anyone with even the coarsest hair!

Product Rating: 5 sedu flat iron 1.5"...verycool
Reviewer: michelle from san francisco,ca  Mon Jan 15 2007

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here i am, a newly turned 40 year old and i've never been able to do hair...until now!!!! this thing is awesome, doesn't pull hair, heat adjustable and heats very quickly...even the cord is very sturdy. i do wish i got the 1" for more control.

the fun thing is that i can do my little girl's hair (she's 7) and it's so cute!

however, no matter which tool you use, it is damaging so use it sparingly and use the sedu heat protector lotion for your hair to decrease the damage--it's really excellent too.

Product Rating: 5 The Straightener of Simplicity
Reviewer: Katy from Fl.  Mon Jan 15 2007

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Alright everyone it has finally arrived and let me tell you everything I have experienced thus far.

Upon first opening the package and holding the Sedu I was a little worried. It is VERY light- to the point that I was nervous about breaking it. The materials seem very plasticy yet sturdy all at the same time. let's just say I would not chance dropping the Sedu....

Anyway, since I have normal/wavy hair (probably safe to say on the thinner dry side too) I didn't want to scorch my head so I set it to like 330 I think. It does heat up in the blink of an eye which is fantastic btw. On the second time I used 365.

Well, with the first stroke you know it's good stuff. Beware of holding that same piece of hair barehanded because it will remain hot for a little over 2 seconds. Rarely did I have to go over a strand more than once. Smoooooth plates.

The Sedu does an excellent job. Obviously, or else there wouldn't be this many rave reviews.

However- if you have split ends as I do- it is good to use product to seal back in stray strands after you are done.

When I finish ironing- which takes a measly 10 minutes I am happy to anounce- I apply Biosilk silk therapy. Smoothes and shines the hair.

With my hair the straightened look will last until whenever I decide to take a shower. In fact, I believe that with straightened hair it sometimes looks better once your hair regains some of the oiliness awhile after showering. Gives it shine and moisture. I have gone about three days after one use with the Sedu- results baby.

A side note about folica- absolutely uncompromising excellence as far as timeliness and notification goes.


The Sedu is great.I have used a CHI and it was as good- not as fast or light mind you. The only reason I did not buy the cheaper CHI is because of all the reviews of how it broke. The Sedu seems capable of handling some serious use.


* as a sidenote- my roomie used my Sedu and almost cried with joy. Of course, depending on what product is in your hair and how soon after showering you use it- results will vary slightly each time.

Excellent buy.

Product Rating: 5 i loved it because.....
Reviewer: Gina from CT  Wed Jan 10 2007

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I have straight hair however, it is a little wavy and frizzy. This iron made my hair silky,took away all signs of frizz and waviness. It made me feel like i had just walked out of a salon. I LOVE IT! <3 <3

Product Rating: 5 every girl needs one of these
Reviewer: Lisa from Honolulu, Hawai`i  Wed Jan 10 2007

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This product delivers instant results effortlessly! Having straight, sleek, shiny hair will give you so much CONFIDENCE everyday. Believe me, everyone will envy your beautiful, sexy hair. If you're hesitating because of the price tag, have faith! Just think of all the money you've spent for cheaper, lesser hair gadgets that sit in a drawer because they don't deliver results. Splurge on this ladies - YOU ARE WORTH IT! It's a time saver, too ... once your hair is done, you won't have to worry or fuss with it. You're gonna love the SEDU!

Product Rating: 5 Product that you can't live without
Reviewer: Betty Lennox from Suwanee, Georgia  Mon Jan 08 2007

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I have "3" daughters and they WiLL NOT use any other straightener. They all have one of these and take everywhere they go!! They all have naturally curley hair...

Product Rating: 5 THE BEST
Reviewer: Sidney from California  Thu Jan 04 2007

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When this straightener came I straightened my hair right away. Finally the results came out and they were excellent my hair was soft silky and straight and I did not even have to put in any product. I went over my curly hair once not 5 to 10 times like I did with my 2 inch Conair Ceramic Technology. This product is worth the money. I will never use another straightener EVER again. LOVE LOVE LOVE it.

Product Rating: 5 Have fun with Sedu
Reviewer: Mahriana from Albany and San Francisco, California  Wed Dec 27 2006

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I love this flat iron! I know that I wasn't smiling in my before or after pictures, but that has nothing to do with my satisfaction with Sedu. Don't get me wrong, I loooove my hair curly, but being able to make a change for dramatic effect is really great. You gals all know what I mean. Okay, so about the iron...

Personally, I tried the 360 degree setting first and my hair laughed in the iron's face, but once I turned the dial up to 410, my hair was no match for the SEDU!

If you have read the reviews from all the African American beauties and you are one yourself, who may be a bit skeptical about this product, don't be. It WORKS!

1. I wash my hair with THERMASILK heat Shampoo and Conditioner and I think that does a perfect job.
2. Next up is the blow drying because I can't get my hair to lay down for the iron without this step.
3. I apply a little bit of Frizz-Ease hair serum to all of my hair.
4. Take the smallest sections of hair that you can (about
2" like the booklet says) and run the Sedu through a couple of times per section. (You can add more of the serum to each section if the hair feels dry).
5. Voila! I have sleek, sexy, hair that lasts.

I hope this all helps. Have fun and stay beautiful.

Product Rating: 5 A Picture's Worth a Thousand Words
Reviewer: Hollie   Wed Dec 27 2006

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This flat iron is amazing. Heats up quickly. Lightweight. Long cord. Completely worth the money. And most importantly will get you hair AMAZINGLY straight and silky. I'm mixed black and white and this is the only thing that has ever worked for me. I love it!

Product Rating: 5 Lovely
Reviewer: Jennifer from Oceano, California  Thu Dec 14 2006

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First picture is kinda goofy but it's to show the shine the sedu gives. My hair is naturally frizzy, wavy, and thick... and as you can see, I have a lot of it. It's layered thankfully so what you see isn't all of it. But the Sedu cut the straightening time in half and gave MUCH better results. Totally worth every penny. It also takes a beating, I drop it alot :/

Product Rating: 5 "Like whoa"
Reviewer: Darah from boston, ma  Fri Dec 08 2006

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this iron is amazing, it makes your hair so shiny and straight and healthy! i love it, and so do all my friends

Product Rating: 5 The BEST!:)
Reviewer: Meggan   Tue Nov 28 2006

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This was the best straightner I have ever owned.... If you are debating about spending that much money on a straightner or not like I was, know that it is worth the money! I have owned cheap straightners all my life so to buy this one was a huge leap of faith for me.... But please know this product really works. I am so impressed with it! Thank You Sedu for finally making a product that works!

Product Rating: 5 SUPER FAST & EASY TO USE!
Reviewer: Roanne from Upper Marlboro, MD  Sat Nov 25 2006

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WOW! This product is excellent. I am so glad that it was recommended by Folica's customer service rep. It takes minimal effort to straightened my hair now. My hair isn't that long but before Sedu I used a hair dryer plus a drug store straightener and it will take me at least half an hour to 45 minutes to do. Now all I have to do is dry my hair & pass the iron once and it's straight. It literally takes only 5 - 7 minutes to have a beautiful shiny, straight hair. The amazing thing is it last all day & all night. Thanks Folica! One happy & satisfied customer:)

Product Rating: 5 Very Happy :) Oh Yeah
Reviewer: Kelly Callan from Sanford, Michigan  Wed Nov 22 2006

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I was more than pleased with this product. I have your typical frizzy half curly half crazy hair and I have been causing a lot of damage to it over the years. This straightener does not rip your hair and produces a smooth result every time. I forgot my blow dryer last weekend and I used it while my hair was still half way wet, worked like a charm and still preformed faster than other straighteners would have if my hair was dry. Very good buy shipped quickly ~ An Army Girl in Germany (Kelly)

Product Rating: 5 BEST IRON EVER
Reviewer: Tiara   Mon Nov 06 2006

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This is hands down the best iron i have ever used. I have african american hair VERYYY THICK and it can give me salon results . It's amazing i think everyone should buy one. It also doesn't pull on my hair..and its very light and heat up quick!

More customer reviews for Sedu Ionic Ceramic Tourmaline Flat Iron (1 1/2")




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