Sedu Ionic Ceramic Tourmaline Flat Iron (1 1/2")

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Brand: Sedu
Package:1-1/2
Power: 72 watts
Weight: 1.1 lbs
Avg. Rating: 4099 reviews
Item No. A8561
Model No. su-150A
Price: $240.00 $119.99
Availability: in stock, ready to ship today.
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Product DetailsCustomer ReviewsTips and AdviceProduct Questions and Answers
Beauty Tips
Get Straight Hair

Rated the Best Hair Straightener on the market and preferred by top hair stylists around the world, Sedu flat iron straightens, smoothes and tames frizzy or rebellious hair for long-lasting results. Sedu's patented ultra-smooth ceramic/tourmaline plates guarantee smooth straightening motion without pulling or breaking of hair.

Sedu Flat Irons have been featured in Allure, Beauty Launchpad, lady's Home Journal, TBS Movie and a Makeover, Beauty Store Business, Women's World.

Women's World  Allure      Beauty Launchpad  Beauty Store Business

Emmy Awards
Sedu Flats Irons were a huge hit backstage at this years Emmy Awards. Several celebrities including Geena Davis, Kathy Griffin, Jennifer Love Hewitt, Allison Janney, Annette Benning, Debra Messing, Stockard Channing, Candice Bergen, Lisa Kudrow, Kyra Sedgwick, Jaime Pressly, Megan Mullally and Jane Kaczmarek received Sedu Flat Irons.

Fashion RocksSedu was also a popular item backstage at the 2006 Fashion Rocks Week, a NYC star-studded week that celebrates the best in both the fashion and music industries. Backstage guests included Christina Aguliera, Beyonce, Bon Jovi, Jamie Foxx, Faith Hill, Tim McGraw, The Black Eyed Peas, Jay-Z and Kanye West; as well as other top performing artists.

Product features:

  • Exclusive patented heating plates ensure that your hair will stay silky smooth for days, even in humid weather!
  • Patented ultra-smooth plates guarantee smooth straightening motion without pulling or breakage of hair.
  • Hair becomes up to 3 times smoother and silkier than when using ordinary ceramic straighteners.
  • True ceramic/Tourmaline plates generate 6 times more negative ion than regular ceramic straighteners.
  • Cut your hair straightening time in half thanks to higher concentration of negative ions.
  • Negative ions renew hair with softness and shine. Eliminate frizz.
  • Infra-Red Heat technology seals the hair's moisture and luster
  • Ultra-light weight: the body is made of light-weight, high-strength composite materials that are commonly used in aerospace industry.
  • Faster heat-up time than conventional coil flat irons. The Sedu will rise to the desired temperature in less than 25 seconds from being turned on.
  • Adjustable temperature: 240 oF~410oF (120oC - 200oC) for all hair types. For normal hair, temperature setting at 370-390oF is recommended; for bleached, fragile, damaged and fine hair, the lower setting is advised; for coarse, thick, ethnic and resistant hair in healthy condition, maximum heat on high setting is used to save time and effort.

  • Ergonomic design gives greater control and is easier to handle.
  • 1.5 inch plate width for faster results. ( Also available in 1 inch for added control, ideal for short to medium hair)
  • Safety IDCI plug to prevent electrical shocks.
  • 9 feet strengthened professional cord.
  • Voltage: 110-120V 50/60Hz, plug type: A. This model can be used in USA, Canada, Mexico and the following countries: American Samoa, Anguilla, Antigua, Aruba, Bahamas, Barbados, Bermuda, Brazil (Rio de Janeiro, S�o Paulo area), Canada, Cayman Islands, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guam, Guatemala, Haiti, Honduras, Jamaica, Japan, Lebanon, Mexico, Micronesia, Netherlands Antilles, Nicaragua, Okinawa, Palmyra Atoll, Panama, Puerto Rico, Saudi Arabia, Tahiti, Taiwan, Trinidad & Tobago, United States of America, Venezuela, Virgin Islands (British and U.S.). For use in other countries, check out: Sedu (1", 220-240V, Plug Type G), Sedu (1�", 220-240V, Plug Type G), Sedu (1", 220-240V, Plug Type C), and Sedu (1�", 220-240V, Plug Type C).
  • Designed and engineered in the U.S. Assembled in Korea.
  • Two year warranty. (one-year manufacturer's warranty, Folica will extend your warranty for one more year, free)

How to Use | Hair Styling Tips | Maintenance

limited time offer!

Before and after pictures submitted by Sedu Flat Iron users


Before After Before After


Before After Before After
more before and after photos in the customer review section ...
Videos submitted by Sedu users
 

Product Reviews and Rating:

Sedu Ionic Ceramic Tourmaline Flat Iron (1 1/2") is rated  (4.70 out of 5) based on 4099 reviews by users.

3281 (80%) reviewers rated this product "The Best" (5-star)
565 (13%) reviewers rated this product "Good" (4-star)
157 (3%) reviewers rated this product "Average" (3-star)
48 (1%) reviewers rated this product "Fair" (2-star)
48 (1%) reviewers rated this product "Poor" (1-star)
Reviews Breakdown
100% Percentage of Reviews for 5 star Percentage of Reviews for 4 star Percentage of Reviews for 3 star Percentage of Reviews for 2 star Percentage of Reviews for 1 star
80%
60%
40%
20%
0%
5 star 4 star 3 star 2 star 1 star

worked great...for a little while
Reviewer: Nichole   2009-01-29

when i first got my sedu straightener i LOVED it! It works great on my hair, and i have really curly hair that frizzes all the time. The sedu stopped all of my frizzies and also straightened my hair really fast. My friend loved it also and wanted to buy one sooooo bad. But the first one i bought only worked for about a week and then the green light wouldnt come on anymore, and it wouldnt get hot. So i took it back and exchanged it for another one thinking that i must have got a bad one. So the second one i got worked longer than a week, but about 3-4 months later it too quit working for no reason. i took really good care of it so i dont know what went wrong. Its ridiculous to spend that much money on a product for it only to work for a few months. I cant even take this one back because my mom threw out the box, so now i have to go buy another one. what a waste of money!

Best flat iron i have owned
Reviewer: mandy from Oklahoma   2009-01-27

First of all, I have very curly hair that is normally very frizzy. I have owned several irons including a Chi. They all straightened relatively well but as soon as I was around any sort of humidity my hair would frizz again. I bought this flat iron after my Chi broke (I had it two years) along with the One and Only chemical hair straightner. I used the One and Only which works with great results, then used my Sedu followed by Biolage conditioner for course, thick hair. Wow, I used to have bad hair days even after using my Chi but not with the Sedu. It is very lightweight, has a heat setting, a long cord, and has never pulled my hair. The only thing I wish they would improve is to extend the end of the iron so I can help guide it with both hands without burning myself. Finally, it used to take an hour to blow dry my hair and straighten it (shoulder length hair) but not only takes 30 minutes if that and I only have to go over it once. This is the best flat iron I have owned.

for me it's under 30 mins to used it
Reviewer: 671   2009-01-27

After I received it from mail I tried it and its effective...EXCELLENT PRODUCT!!!

Sedu 1 1/2 inch plates........AWESOME
Reviewer: Gail from New York   2009-01-26

OMG. I have owned a few other irons in the past and wrote them all off due to damage inflicted on my hair. I hesitated for more than 6 years, and delayed buying a quality straightening tool. I was scarred and the trauma my hair suffered led me to believe that my hair and thermal straightening was a no no. Okay, I finally took the plunge and bought this iron. The 20 bucks off and free gift helped; but the 2 year warranty sealed the deal. It arrived super fast...3 days isn't that fantastic!!! Okay, I look at it as I feel knots developing in my stomach; I get flashbacks of what my hair looked like after all the other irons. I pluged it in and fired it up but did not have the courage to put it in my hair. It took me 6 years to regrow the hair I cut off from thermal damage. I unplug it allow it to cool and return it to the box. 2 days later, I gave the shortie a dry run and OMG, I love it. The next day I washed and condition my hair. I air dry it and then get to work with Sedu. WHAT THE HECK!!!! This is an awesome piece of equipment and I am in love with it. The iron itself is ultra light weight and very comfortable to hold and work with. My hair is about 14 to 16 inches long each strand and this iron is so plesant to use. My whole head was done with 1-2 passes 360 degrees in 45 minutes flat (I kept stopping to admire the result between sections LOL). The hair was soft, had great movement. The body and shine was unbelievable. I called my husband in to see the transformation comparing Sedu side to air dried side. It actually left my hair in better condition. I am still in disbelief and can not stop touching the hair!!! Worth every dime and will buy again if quality remains like this. I can not believe all I missed out on. I absolutely love this Sedu.

It has its ups and downs
Reviewer: Megan from Oceanside, CA   2009-01-24

A few months ago I dropped and broke my hair straitner and purchased this sedu iron to replace it. It is nice looking, a decent weight, and mine came with a free stand that has come very much in handy for not burning my counter top. It does an okay job. I have extremely thick hair and most hair straitners don't work for me. Ive never used heat protector on my hair before but it it fried my hair so bad I had to cut 3 inches off my ends. But I turned the temp down to 400 and use a heat protect spray that has helped a ton. Also the only other negative I can think about it is that the handle gets so incredibly hot when straitning your hair that I actually had to start wearing gloves it hurt so bad. You could get a better straitner for a little less money Solia jusst gets glorified quite a bit. Its not that great though but its your call just make sure you do use a heat protector!! It doesn't make your hair in better condition like it claims!

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